Austrian Travel Bureau
Austria's leading tourism group, operating travel retail, tour operator, and hospitality businesses.
Last updated September 15, 2026
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Overview
The VERKEHRSBUERO is described on its official website as Austria's leading tourism group, with the operating group divisions VERKEHRSBUERO TRAVEL and VERKEHRSBUERO HOSPITALITY, plus a HOLDING area serving as an internal partner for management and services. Its corporate headquarters in Vienna is called "Home of Travel". The group traces its history back to 1917 and celebrated its 100th anniversary in 2017. It employs over 2,000 people and operates brands including Ruefa, Eurotours, Intertravel, DDSG Blue Danube, Austria Trend hotels, and Palais Events.
History
According to the official history page, the VERKEHRSBUERO has been sending Austria on travels since 1917, and in 2017 it celebrated its 100th anniversary with a time journey using its vintage bus. Even after more than 100 years, it describes itself as Austria's largest and most diverse tourism group. In its early years after founding, its task was to promote travel with the state railways; in 1922, together with the postal administration, it expanded the bus network; and in 1923 the central building on Vienna's Friedrichstraße was completed.
Products and positioning
Austria's leading tourism group
VERKEHRSBUERO TRAVEL
Group division taking a leading role in leisure tourism, with stationary distribution through Ruefa travel stores across Austria, supplemented by Eurotours and Intertravel locations, and online booking.
VERKEHRSBUERO HOSPITALITY
Group division comprising 21 hotels operated under international franchise brands and as Austria Trend.
Eurotours International
Full-range tour operator in multi-channel distribution in the DACH region and neighboring countries, and the largest provider of travel in direct sales.
DDSG Blue Danube
Operates ships for cruises through the Wachau and along the Vienna Danube Canal.
Palais Events
Operates splendid event locations.
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