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Wild Turkey controversies

Controversies tied to this brand in public sources. A listing is not a finding of fault.

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  1. 2011

    Advertising-code dispute over “Give ’em the Bird”

    The Distilled Spirits Council of the United States judged a Wild Turkey online advertisement indecent and inconsistent with contemporary standards of good taste because of its prominent obscene gesture. The company disagreed with the ruling but withdrew the advertisement.

  2. 2000

    Wild Turkey warehouse fire and river contamination

    A fire destroyed an aging warehouse containing more than 17,000 barrels. Whiskey flowed into the Kentucky River, contributing to severe oxygen depletion and the deaths of an estimated 228,000 fish over a 66-mile stretch. Emergency water restrictions and local closures followed, and the company contributed $256,000 to a fish-restoration effort.