Wayfair的争议事件
以下收录公开来源中与该品牌相关的争议事件。列出一条并不表示过错已经证实。
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2026
Wayfair因虚假限时优惠被英国CMA罚款480万英镑
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英国竞争与市场管理局（CMA）因虚假限时优惠对在线零售商Wayfair处以480万英镑罚款。监管机构认定，Wayfair网站上通过“Daily Deals”、24小时“Flash Deals”及倒计时宣传的限时优惠为虚假优惠，因为许多商品在所称截止时间后仍以相同或更低价格有售。Wayfair表示认为罚款过高且不成比例，但选择和解。
英国竞争与市场管理局（CMA）认定Wayfair网站上通过“Daily Deals”、24小时“Flash Deals”及倒计时宣传的限时优惠为虚假优惠，因为许多商品在所称截止时间后仍以相同或更低价格有售，据此对Wayfair处以480万英镑罚款。Wayfair表示认为罚款过高且不成比例，但选择和解。
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澄清 — Wayfair
Although we believe the fine is excessive and disproportionate, we take the CMA’s findings seriously and we chose to settle so we can continue to focus on serving our customers.
来源摘录
However, the CMA found that many products remained available at the same price or lower after the stated deadline, making the time-limited offer false.
A Wayfair spokeswoman said: “Although we believe the fine is excessive and disproportionate, we take the CMA’s findings seriously and we chose to settle so we can continue to focus on serving our customers.”
The CMA’s investigation found that products were advertised on Wayfair’s website through “Daily Deals” and 24-hour “Flash Deals”, alongside messages such as “Here Today, Gone Tomorrow” and countdown timers, which implied customers needed to act quickly to get the best deal.
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