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VIDA Select controversies

Controversies tied to this brand in public sources. A listing is not a finding of fault.

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  1. Criticism of dating-profile and message ghostwriting

    VIDA Select has been criticized because employees may create profiles and write conversations in a client’s voice, potentially causing matches to believe they are communicating directly with the client. Commentators have described the practice as a form of misrepresentation and compared it with the Cyrano de Bergerac model of outsourced romantic communication.