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UME Cinemas

Controversies

Controversies tied to this brand in public sources. A listing is not a finding of fault.

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  1. 2011

    Valentine's Day forced bundling of couples' tickets probed by industry and commerce authorities

    On Valentine's Day 2011, UME Cinema stipulated that only couples' packages would be sold that evening, and even solo moviegoers had to buy packages including snacks. The industry and commerce authorities investigated it on suspicion of forced bundling and ordered it to refund payments and eliminate unreasonable conditions. Earlier, UME in Hangzhou had also been questioned over 'unfair terms' on prepaid cards. The cinema rectified the issues.

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