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Trivago controversies

Controversies tied to this brand in public sources. A listing is not a finding of fault.

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  1. 2022

    AUD 44.7 million Australian penalty

    The Federal Court imposed a AUD 44.7 million penalty, plus legal costs, for breaches of Australian consumer law arising from the hotel-price comparison representations.

  2. 2020

    Federal Court finds Australian comparison claims misleading

    The Federal Court found that Trivago had engaged in conduct that was misleading or deceptive. Issues included the influence of advertiser payments, failure to consistently show the cheapest offer, and comparisons involving different room categories.

  3. 2018

    Australian regulator begins misleading-advertising proceedings

    The Australian Competition and Consumer Commission commenced Federal Court proceedings alleging that Trivago's Australian website and television advertising misrepresented the objectivity and usefulness of its hotel-price comparisons.