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The Ordinary controversies

Controversies tied to this brand in public sources. A listing is not a finding of fault.

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  1. 2020

    Priceline recalls potentially counterfeit The Ordinary products

    Recall announced

    Priceline Pharmacy issued a recall after four Sydney franchise stores were found selling counterfeit versions of The Ordinary skincare products. Priceline directed the stores to remove the products, began an investigation, and recommended that customers who bought potentially counterfeit products stop using them and return them for a full refund.

    Company response

    • Remediation — Priceline

      On notification to us, we directed the stores to immediately remove all invalid products and are taking all actions necessary to ensure no further invalid products are made available.
    • Investigation — Priceline

      We have also commenced an investigation,
    • Refund or compensation — Priceline

      Priceline is recommending that anyone who purchased one of the potentially counterfeit products should cease use immediately and return it to the store of purchase for a full refund.
    • Apology — Priceline

      Priceline Pharmacy issues warning and apology over counterfeit skincare items.

    Source excerpt

    • Priceline Pharmacy has issued a recall after four stores in Sydney were found to be selling counterfeit versions of the popular The Ordinary skincare line.
    • The products that could potentially be counterfeit include:
    • Priceline Pharmacy issues warning and apology over counterfeit skincare items.