Controversies
Controversies tied to this brand in public sources. A listing is not a finding of fault.
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2025
Dispute over "Wear the Damn Shorts" slogan
Personal trainer Georgina Cox accused Sweaty Betty of using her slogan without permission. Sweaty Betty said the wording had been present in its marketing for several years and argued that Cox did not have exclusive rights to it. The supplied material does not report a final court determination.
2019
Malicious code placed on e-commerce checkout
Cyber-criminals reportedly inserted code into Sweaty Betty's e-commerce website to capture customers' payment-card details during checkout. The available reference does not specify the total number of affected customers or the final regulatory consequences.