Recent events
Recent events tied to this brand in public sources.
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2021
Philadelphia Union and Subaru announce stadium waste partnership
The Philadelphia Union and Subaru of America announced a partnership to make Subaru Park the first zero-landfill stadium in Major League Soccer. The plan involves diverting stadium waste from landfills and sending non-recyclable trash to a Chester incinerator for energy recovery.
2021
Activists and residents criticize Subaru Park waste partnership
Chester residents and environmental activists criticized the Philadelphia Union–Subaru partnership, arguing that sending non-recyclable stadium waste to a local incinerator would burden the community. An activist accused the companies of greenwashing; Covanta defended the partnership and disputed the scope of community concern.
2020
Subaru of America campaign wins two Shorty Social Good Awards
Subaru of America's “Subaru Celebrates Pets by Establishing National Make a Dog's Day” campaign won awards for Best in Auto and Best in Community or Employee Engagement at the Shorty Social Good Awards.
2020
Subaru of America announced sponsorship of Harvest 2020
Subaru of America announced that it would be the exclusive automotive sponsor of the Pennsylvania Horticultural Society's Harvest 2020 initiative, a program aimed at increasing food production and addressing food insecurity in the Philadelphia region.
2020
Subaru announces updates for the 2021 Crosstrek
Subaru of America announced the 2021 Crosstrek, including a new Sport trim, an available 182-horsepower 2.5-liter engine, and updated features. The vehicle was planned to arrive at retailers later that summer.
2020
Subaru announces sponsorship of iRacing rallycross series
Subaru of America announced a sponsorship with iRacing to field the Subaru iRX All-Star Invitational rallycross series, a six-round championship held entirely online and scheduled to begin April 10.
2020
Subaru announces exclusive sponsorship of the 2020 Philadelphia Flower Show
Subaru of America announced that it will serve as the exclusive sponsor of the Philadelphia Flower Show, scheduled to run from February 29 to March 8, 2020.