ShopBack的争议事件

Name: Brand Wiki
Creator: WorldBrand.ai

以下收录公开来源中与该品牌相关的争议事件。列出一条并不表示过错已经证实。

2026
ShopBack 就 TikTok 广告道歉
公司回应
ShopBack 就其 TikTok 广告道歉。该广告因未能充分呈现印度文化而受到批评。ShopBack 承认所选广告具有误导性且品味不当，并表示已将广告下架。该事件被记录为一起涉及广告呈现方式与内容的争议，ShopBack 对此承担责任。
品牌回应
- 道歉 — ShopBack
  We sincerely apologise for the TikTok Ad released on 1 April 2021 which might have caused feelings of confusion and frustration, amongst other emotions, within our community.
- 整改 — ShopBack
  We have since taken it down.
来源摘录
- The selected snippet for the TikTok ad failed to represent this. Upon reflection, we fully acknowledge that the selected TikTok ad was misleading and chosen in poor taste. We have since taken it down.
- ShopBack has issued an apology, after it was called out for its TikTok ad that featured a Bollywood-inspired dance.
- This comes after a TikTok user @krazzysingh and social media influencer Preeti Nair criticised ShopBack's TikTok ad for not being fully-representative of the Indian culture.
来源
2020
ShopBack客户数据泄露事件
ShopBack于2020年9月17日遭遇数据泄露，并于9月25日通知客户。该事件造成了客户安全和信任问题。所提供的参考资料未确定受影响信息的完整范围或任何最终监管结果。
来源

ShopBack 就 TikTok 广告道歉