Shinsegae controversies
Controversies tied to this brand in public sources. A listing is not a finding of fault.
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2026
Starbucks Korea Tank Day promotion controversy
According to the supplied reference material, Starbucks Korea, operated by Shinsegae Group in South Korea, faced criticism over a Tank Day tumbler promotion that some audiences interpreted as referencing the Gwangju Uprising and the 1987 death of student activist Park Jong-chul. The company apologized, the chief executive was dismissed, and a half-day closure was announced for employee history education.
Advertising restrictions involving Go Hyun-jung
The supplied reference material states that Shinsegae removed or prohibited commercial images of actress Go Hyun-jung from its department stores following her divorce from Chung Yong-jin, a former vice chairman and chief executive associated with the group.