Priceline.com controversies
Controversies tied to this brand in public sources. A listing is not a finding of fault.
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2013
Wiki-PR allegations
Priceline was listed among companies accused of using or being connected to Wiki-PR, a public-relations operation alleged to have influenced Wikipedia articles for commercial purposes. The available reference describes an accusation rather than establishing a final legal finding against Priceline.
2012
Resort-fee disclosure criticism
Critics argued that Priceline's hotel bidding process could leave mandatory resort fees outside the customer's initial bid, producing additional charges after a reservation was won. The criticism arose amid Federal Trade Commission guidance that required clearer disclosure of such fees.
2012
Controversy over Theresa Caputo advertisement
A commercial featuring Theresa Caputo, presented as communicating with the deceased Priceline Negotiator, drew criticism from skeptics and others who objected to the commercial's treatment of spiritual practices, including imagery associated with Native American smudging.