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Pidapipo controversies

Controversies tied to this brand in public sources. A listing is not a finding of fault.

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  1. 2017

    Gendered gelato flavour promotion

    Pidapipo promoted two flavours using gendered descriptions: a salted-caramel, milk-chocolate, and malt-crumb flavour for men, and a strawberry, rose, white-chocolate, and raspberry-dust flavour for women. The promotion drew criticism, including from University of Melbourne academic Dr Lauren Rosewarne, who argued that gendering ice cream was unnecessary. Pidapipo removed the Instagram post and apologised for the impression it had created.