Naver controversies
Controversies tied to this brand in public sources. A listing is not a finding of fault.
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2020
South Korea FTC fines Naver over real estate content contracts
Fine or penalty
South Korea's Fair Trade Commission fined Naver 1 billion won, stating that its contracts with real estate information providers unfairly prevented those providers from supplying content to rival Kakao. Naver rejected the ruling and said it would pursue legal measures. The event concerns the competition authority's finding on the content contracts and the company's response.
South Korea’s Fair Trade Commission fined Naver 1 billion won, saying its contracts with real estate information providers unfairly prevented them from providing content to rival Kakao. Naver rejected the ruling and said it would seek legal measures.
Company response
Denial — Naver
Naver refused to accept the FTC ruling, claiming it did so to protect its rights by preventing Kakao from abusing Naver's intellectual property.
Source excerpt
Due to the series of unfair actions, the FTC said Kakao was excluded from the online real estate service market.
Naver refused to accept the FTC ruling, claiming it did so to protect its rights by preventing Kakao from abusing Naver's intellectual property.
The Fair Trade Commission (FTC) imposed a 1 billion won ($840,700) fine on Naver for placing an article excluding other online platforms in its contracts with real estate information providers.
2020
South Korea fines Naver over search-result manipulation
Fine or penalty
South Korea’s antitrust regulator ruled that Naver altered algorithms between 2012 and 2015 to raise its own items above competitors in search rankings. Naver was fined 26.7 billion won for manipulating results in favor of its online shopping service.
Company response
Denial — Naver
“had done nothing to exclude other online marketplace operators,”
Clarification — Naver
“it had overhauled the algorithms' search logic in order to show the best results meeting users' demands”
Source excerpt
The Korea Fair Trade Commission, the country’s antitrust regulator, ruled Naver altered algorithms on multiple occasions between 2012 and 2015 to raise its own items’ rankings above those of competitors.
SEOUL: South Korea’s biggest Internet portal Naver was hit with an unprecedented 26.7bil won (RM95.53mil) fine on Oct 6 for manipulating search results in favour of its own online shopping service.
The FTC said this practice has “misled customers to believe the results were fair and objective,” and “damaged fair competition in e-commerce and video platform markets.”