摩森康胜的争议事件
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2020
Future Proof 因 Vizzy 名称起诉 Molson Coors
提起诉讼
Brizzy Seltzer Cocktails 的生产商 Future Proof 在美国联邦法院起诉 Molson Coors Beverage Company,指称 Vizzy Hard Seltzer 名称侵犯其 Brizzy 商标。Future Proof 要求法院禁止 Molson Coors 使用 Vizzy 商标,并索赔及要求支付诉讼费用。Molson Coors 表示不认为消费者会产生混淆。
品牌回应
否认 — Molson Coors
We don’t believe consumers will be confused.
来源摘录
We don’t believe consumers will be confused.
In a statement, Molson Coors said the U.S. Patent and Trademark Office “published the Vizzy trademark application after reviewing the registered trademarks, including the ones owned by Future Proof.
The parent company of Brizzy Seltzer Cocktails has filed a lawsuit against Molson Coors Beverage Company in U.S. District Court for the Western District of Texas, alleging that the second largest U.S. beer manufacturer’s Vizzy Hard Seltzer name “is nearly identical to Brizzy in sight, sound and appearance” and infringes upon its trademark.