{ "schemaVersion": "1.4.0", "language": "en", "slug": "kia", "brandKey": "kia", "canonicalName": "Kia", "canonicalUrl": "https://worldbrand.ai/brand-wiki/kia", "jsonUrl": "https://worldbrand.ai/brand-wiki/kia/json", "markdownUrl": "https://worldbrand.ai/brand-wiki/kia/md", "name": "Kia", "oneLiner": "A South Korean multinational automaker and Hyundai Motor Group affiliate producing passenger cars, SUVs, commercial vehicles, hybrids, and electric vehicles.", "summary": "Kia is a South Korean multinational automobile manufacturer headquartered in Seoul and the second-largest vehicle producer in South Korea after Hyundai Motor Company. The company traces its origins to May 1944, when it was established as Kyungsung Precision Industry to manufacture steel tubing and bicycle components. It later produced South Korea’s first domestically developed bicycle, motorcycles under Honda licensing, trucks based on Mazda products, and passenger cars. The name Kia Industries was adopted in 1952, and the business opened the Sohari Plant in 1973 as its first integrated automotive assembly facility.\n\nKia’s early automotive development was shaped by licensing and industrial policy. It assembled Fiat and Peugeot vehicles during the 1970s and produced the Mazda-derived Brisa range. In 1981, government-directed consolidation of South Korea’s automobile industry forced Kia to withdraw from passenger-car manufacturing and concentrate on light commercial vehicles. The company returned to passenger cars in 1986 through cooperation with Ford, manufacturing Mazda-derived models such as the Pride and Avella. These vehicles were sold in some export markets under Ford names including Festiva and Aspire. Kia Industries became Kia Motors Corporation in 1990, and its international expansion accelerated during the following decade.\n\nKia entered the United States through Kia Motors America, incorporated in 1992. American sales began in 1993 with the Sephia and Sportage, initially through a small dealer network in Oregon. The company subsequently expanded across the United States and other markets. Its growth was interrupted by the Asian financial crisis: Kia declared bankruptcy in 1997 and, in 1998, Hyundai Motor Company acquired a controlling interest after outbidding Ford. Hyundai remains Kia’s largest shareholder, while Kia and Hyundai operate as related but separately branded publicly traded companies within Hyundai Motor Group.\n\nAfter the Hyundai transaction, Kia undertook a broad modernization of its products, manufacturing base, retail network, and visual identity. Design became a central growth strategy, particularly after Peter Schreyer joined as chief design officer in 2006. The company’s distinctive grille and increasingly differentiated vehicle designs helped move Kia beyond its earlier budget-oriented reputation. Kia also expanded production outside South Korea, including facilities in the United States, Slovakia, Mexico, India, and other regions. Its U.S. manufacturing operation in Georgia became an important source of Sorento, Optima/K5, and Telluride vehicles.\n\nKia’s present portfolio spans small cars, sedans, crossovers, SUVs, minivans, pickup trucks, hybrid vehicles, plug-in hybrids, and battery-electric vehicles. Important nameplates include the Picanto, Rio, K5, Sportage, Sorento, Telluride, Carnival, EV6, and EV9. The company has positioned electrification as a major strategic priority, with dedicated EV models complementing electrified versions of established vehicles. In January 2021, it adopted the shorter corporate name Kia and introduced a redesigned wordmark and the slogan “Movement that inspires.” The Tasman pickup truck made its global debut in Saudi Arabia in October 2024. Kia continues to operate globally as an active, publicly listed automaker under Hyundai Motor Group.", "aliases": [ "起亚汽车", "Kia Corporation", "Kia Motors", "Kia Motors Corporation", "기아 주식회사" ], "entityType": "corporate_brand", "l1Slug": "consumer-discretionary", "l1": "Consumer Discretionary", "l2Slug": "automobiles-components", "l2": "Automobiles & Components", "l3Slug": "automakers", "l3": "Automobile Manufacturers", "l4Slug": "auto-companies", "l4": "Auto Companies", "country": "South Korea", "headquarters": "Seoul, South Korea", "operatingMarkets": [ "South Korea", "North America", "Europe", "Asia-Pacific", "Latin America", "Caribbean", "Middle East", "Africa", "Global" ], "foundedYear": 1944, "founder": "Kim Cheol-ho", "website": "https://www.kia.com", "websiteHost": "kia.com", "parentCompany": "Hyundai Motor Group", "owner": "Hyundai Motor Company", "groupOrHouse": "Hyundai Motor Group", "listedStatus": "public", "ticker": "KRX: 000270", "status": "active", "enrichmentStatus": "wiki_ok", "typicalProducts": [ "Passenger cars", "Sedans", "Hatchbacks", "Crossovers", "Sport utility vehicles", "Minivans and multipurpose vehicles", "Pickup trucks", "Hybrid vehicles", "Plug-in hybrid vehicles", "Battery-electric vehicles", "Light commercial vehicles", "Sport-utility vehicles", "Multipurpose vehicles and minivans", "Commercial vehicles", "Connected mobility services", "SUVs and crossovers", "Electric vehicles", "Multipurpose vehicles", "Purpose-built vehicles" ], "flagshipOfferings": [ "Sportage", "Sorento", "Telluride", "K5", "Carnival", "EV6", "EV9", "Picanto", "K4", "Soul", "Bongo" ], "positioning": "A mainstream global automaker emphasizing accessible pricing, distinctive design, practical vehicles, warranty and equipment value, and increasingly visible electrification.", "sameAs": [ "https://www.kia.com" ], "claimStatus": "unverified", "wikiVerified": false, "updatedAt": "2026-11-03T13:12:22.660Z", "generatedAt": "2026-10-07T13:43:11.345Z", "executives": [ { "name": "Choi Jun-young", "title": "Executive Vice President and Chief Safety Officer; representative director", "isCurrent": true, "startYear": 2024, "endYear": null }, { "name": "Chung Eui-sun", "title": "Chairman, Hyundai Motor Group", "isCurrent": true, "startYear": 2020, "endYear": null }, { "name": "Ho-Sung Song", "title": "President and Chief Executive Officer", "isCurrent": true, "startYear": 2020, "endYear": null }, { "name": "Choi Jun-young", "title": "Executive Vice President and Chief Safety Officer", "isCurrent": true, "startYear": null, "endYear": null }, { "name": "Chung Eui-sun", "title": "Chairman", "isCurrent": true, "startYear": null, "endYear": null }, { "name": "Joo Woo-jeong", "title": "Executive Vice President and Chief Financial Officer", "isCurrent": true, "startYear": null, "endYear": null }, { "name": "Song Ho-sung", "title": "President and Chief Executive Officer", "isCurrent": true, "startYear": null, "endYear": null }, { "name": "Park Han-woo", "title": "Former Chief Executive Officer", "isCurrent": false, "startYear": 2017, "endYear": 2020 }, { "name": "Park Han-woo", "title": "Former President and Chief Executive Officer", "isCurrent": false, "startYear": 2017, "endYear": 2020 }, { "name": "Hank Lee", "title": "Former President and Chief Executive Officer", "isCurrent": false, "startYear": 2009, "endYear": 2017 }, { "name": "Hyong-keun Lee", "title": "Former Chief Executive Officer", "isCurrent": false, "startYear": 2009, "endYear": 2017 }, { "name": "Peter Schreyer", "title": "Former Chief Design Officer and President", "isCurrent": false, "startYear": 2006, "endYear": 2018 }, { "name": "Peter Schreyer", "title": "Former Chief Design Officer and design executive", "isCurrent": false, "startYear": 2006, "endYear": null }, { "name": "Kim Sun-hong", "title": "Former chairman of Kia Group", "isCurrent": false, "startYear": 1990, "endYear": 1997 } ], "news": [ { "headline": "Automakers and electronics brands announce Korea Grand Festival promotions", "year": null, "eventDate": null, "datePrecision": "unknown", "publishedAt": null, "publishedDatePrecision": "unknown", "summary": "Hyundai Motor, Kia, GM Korea, Renault Korea, KG Mobility, Samsung Electronics and LG Electronics are set to launch promotional sales on November 1 as part of the Korea Grand Festival. Specific products and discount rates were to be announced when the promotions begin.", "tags": [], "isScandal": false, "sourceUrl": "https://korea.stripes.com/travel/korea-grand-festival-discounts.html" }, { "headline": "Kia Europe and TotalEnergies renew European partnership", "year": 2026, "eventDate": "2026-10-27", "datePrecision": "day", "publishedAt": null, "publishedDatePrecision": "unknown", "summary": "Kia Europe and TotalEnergies extended their European partnership under a new five-year cooperation agreement running through 2031. Under the agreement, Kia will recommend TotalEnergies Quartz lubricants to customers and dealers in Europe.", "tags": [], "isScandal": false, "sourceUrl": "https://hydrocarbonprocessing.com/news/2026/10/totalenergies-renews-partnership-with-kia-to-continue-supplying-high-quality-lubricants-to-european-customers" }, { "headline": "Kia unveils Sorento images and starts production at Penukonda plant ahead of India launch", "year": 2026, "eventDate": "2026-08-20", "datePrecision": "day", "publishedAt": "2026-08-20", "publishedDatePrecision": "day", "summary": "Kia India unveiled the first official images of its flagship SUV, the Kia Sorento, and began production at its Penukonda manufacturing facility. The first locally produced Sorento rolled off the line on Thursday; the three-row SUV is set to launch in India on September 4, with pre-bookings already open. It will be Kia's first hybrid SUV in India with an AWD system and will also offer a diesel powertrain, and will be the first model globally to feature the Kia AI Assistant powered by Live Generative AI.", "tags": [], "isScandal": false, "sourceUrl": "https://www.deccanchronicle.com/southern-states/andhra-pradesh/kia-rolls-out-sorento-suv-at-penukonda-plant-1980828" }, { "headline": "Kia launches Syros EV SUV in Jammu", "year": 2026, "eventDate": "2026-08-13", "datePrecision": "day", "publishedAt": "2026-08-13", "publishedDatePrecision": "day", "summary": "Kia unveiled its all-new Syros EV at the Pal Kia showroom in Jammu, with prices starting at Rs 13.49 lakh for the 42 kWh variant and Rs 16.99 lakh for the 51.4 kWh Extended Range variant; under the Battery as a Service model prices start at Rs 7.99 lakh.", "tags": [], "isScandal": false, "sourceUrl": "https://www.dailyexcelsior.com/kia-launches-syros-ev-suv-in-jammu/" }, { "headline": "Kia renames UVO as Kia Connect", "year": null, "eventDate": null, "datePrecision": "unknown", "publishedAt": "2022-12-27", "publishedDatePrecision": "day", "summary": "Kia rebranded its UVO infotainment technology as Kia Connect.", "tags": [], "isScandal": false, "sourceUrl": "https://thenewswheel.com/kia-rebrands-uvo-technology-as-kia-connect/" }, { "headline": "Kia announces EV6 arrival and pricing in Canada", "year": 2022, "eventDate": "2022-02-17", "datePrecision": "day", "publishedAt": "2022-02-17", "publishedDatePrecision": "day", "summary": "Kia announced that its EV6 battery electric vehicle would arrive in Canada during February 2022, with pricing starting at $44,995 MSRP.", "tags": [], "isScandal": false, "sourceUrl": "https://autosphere.ca/dealerships/2022/02/17/kia-announces-pricing-and-arrival-of-the-ev6-in-canada/" }, { "headline": "Kia extends partnership with the League of Legends European Championship for 2022", "year": 2022, "eventDate": "2022-01-24", "datePrecision": "day", "publishedAt": "2022-01-24", "publishedDatePrecision": "day", "summary": "Kia announced that it would continue as the League of Legends European Championship's main automotive partner for the 2022 spring and summer seasons, its fourth consecutive year in the partnership.", "tags": [], "isScandal": false, "sourceUrl": "https://menafn.com/1103584574/UAE-Kia-Partners-with-League-of-Legends-European-Championship-2022-ffering-Unique-Fan-Experiences" }, { "headline": "Kia EV6 and Carnival win Good Design Awards", "year": null, "eventDate": null, "datePrecision": "unknown", "publishedAt": "2022-01-13", "publishedDatePrecision": "day", "summary": "Kia’s EV6 electric crossover and Kia Carnival MPV won top spots in the annual Good Design Awards. The source does not specify the date the awards were received.", "tags": [], "isScandal": false, "sourceUrl": "https://www.citizen.co.za/lowvelder/uncategorized/2022/01/13/kia-ev6-wins-multiple-good-design-awards/" }, { "headline": "Kia announces recall of some fourth-generation Carnival vehicles", "year": null, "eventDate": null, "datePrecision": "unknown", "publishedAt": null, "publishedDatePrecision": "unknown", "summary": "Kia Automotive Co., Ltd. filed a recall plan covering 395 vehicles produced from October 27 to November 19, 2021. The right-side power sliding door actuator may malfunction and open while the vehicle is moving. Dongfeng Yueda Kia said it would replace the affected actuator gear assemblies free of charge.", "tags": [], "isScandal": true, "sourceUrl": "https://auto.sina.com.cn/news/hy/2021-12-22/detail-ikyakumx5676381.shtml" }, { "headline": "Kia introduces Picanto Shadow Edition in the UK", "year": 2021, "eventDate": "2021-12-16", "datePrecision": "day", "publishedAt": "2021-12-16", "publishedDatePrecision": "day", "summary": "Kia introduced the Picanto Shadow special-edition model in the UK. The model can be ordered from £13,845 and adds distinctive exterior and interior features and equipment.", "tags": [], "isScandal": false, "sourceUrl": "https://www.autoevolution.com/news/kia-launches-picanto-shadow-edition-says-it-has-big-car-features-176684.html" }, { "headline": "Kia launches Carens MPV in India", "year": 2021, "eventDate": "2021-12-16", "datePrecision": "day", "publishedAt": "2021-12-16", "publishedDatePrecision": "day", "summary": "Kia launched the seven-seat Carens multi-purpose vehicle in India.", "tags": [], "isScandal": false, "sourceUrl": "https://www.koreaherald.com/article/2742418" }, { "headline": "Siemens partners with Hyundai and Kia on digital mobility transformation", "year": null, "eventDate": null, "datePrecision": "unknown", "publishedAt": null, "publishedDatePrecision": "unknown", "summary": "Siemens and Hyundai Motor Company and Kia Corporation announced a technology partnership. Hyundai and Kia selected Siemens as preferred bidder and strategic partner to provide next-generation engineering and product data management software.", "tags": [], "isScandal": false, "sourceUrl": "https://www.emsnow.com/siemens-partners-with-hyundai-motor-company-and-kia-corporation-for-digital-mobility-transformation/" }, { "headline": "Kia recalls certain Stinger vehicles over inaccurate fuel gauge readings", "year": 2021, "eventDate": "2021-11-15", "datePrecision": "day", "publishedAt": "2021-11-15", "publishedDatePrecision": "day", "summary": "Kia is recalling 53 Stinger vehicles from model years 2020 and 2021 after identifying a software error that can cause inaccurate fuel gauge readings. Kia planned to notify U.S. dealers on December 7 and mail customer notices with instructions to bring affected vehicles in for a fix on December 10.", "tags": [], "isScandal": true, "sourceUrl": "https://www.autoevolution.com/news/kia-recalls-certain-stinger-vehicles-for-inaccurate-fuel-gauge-reading-174201.html" }, { "headline": "Kia announces multi-year naming sponsorship of DAMWON Gaming", "year": 2021, "eventDate": "2021-11-12", "datePrecision": "day", "publishedAt": "2021-11-13", "publishedDatePrecision": "day", "summary": "Kia announced a multi-year naming sponsorship with DAMWON Gaming; the team was to be referred to as DWG Kia and receive uniforms featuring Kia branding.", "tags": [], "isScandal": false, "sourceUrl": "https://thenewswheel.com/kia-sponsors-lol-world-champions-damwon-gaming/" }, { "headline": "Kia announces partnership with The Ocean Cleanup", "year": 2021, "eventDate": "2021-11-11", "datePrecision": "day", "publishedAt": "2021-11-11", "publishedDatePrecision": "day", "summary": "Kia announced that it would work with The Ocean Cleanup, a nonprofit developing technologies to remove plastic from the world's oceans.", "tags": [], "isScandal": false, "sourceUrl": "https://www.prnewswire.com/news-releases/kia-pledges-to-become-a-sustainable-mobility-solutions-provider-and-unveils-roadmap-to-achieve-carbon-neutrality-by-2045-301421911.html" }, { "headline": "Hana Bank partners with Hyundai Motor, Kia and Finda", "year": 2021, "eventDate": "2021-10-18", "datePrecision": "day", "publishedAt": "2021-10-18", "publishedDatePrecision": "day", "summary": "Hana Bank said it teamed up with Hyundai Motor, Kia and fintech startup Finda to develop financial services and products tied to connected car technologies.", "tags": [], "isScandal": false, "sourceUrl": "https://www.koreaherald.com/article/2708442" }, { "headline": "Kia launches Sonet Anniversary Edition in India", "year": 2021, "eventDate": "2021-10-14", "datePrecision": "day", "publishedAt": "2021-10-14", "publishedDatePrecision": "day", "summary": "Kia launched the limited-run Sonet Anniversary Edition in India, with prices starting at Rs 10.79 lakh. The edition is based on the HTX trim and is available with petrol and diesel engine options.", "tags": [], "isScandal": false, "sourceUrl": "https://www.autocarindia.com/car-news/kia-sonet-anniversary-edition-launched-at-rs-1079-lakh-422311" }, { "headline": "Hyundai Motor Group announces Andrew Roberts appointment to lead global PR", "year": 2021, "eventDate": "2021-09-24", "datePrecision": "day", "publishedAt": "2021-09-24", "publishedDatePrecision": "day", "summary": "Hyundai Motor Group announced Andrew Roberts's appointment as Vice President to lead Global PR for Hyundai Motor Company and Kia Corporation, with the new role starting September 27, 2021.", "tags": [], "isScandal": false, "sourceUrl": "https://www.prnewswire.com/news-releases/hyundai-motor-group-appoints-andrew-roberts-as-vice-president-head-of-global-pr-301384616.html" }, { "headline": "Friendly Kia offers $400 military discount", "year": 2021, "eventDate": "2021-09-17", "datePrecision": "day", "publishedAt": "2021-09-17", "publishedDatePrecision": "day", "summary": "Friendly Kia announced a special offer allowing active service members and veterans to save $400 on a new Kia vehicle at the dealership.", "tags": [], "isScandal": false, "sourceUrl": "https://www.prweb.com/releases/friendly_kia_offers_discounts_to_military_members_in_the_tampa_bay_area/prweb18204356.htm" }, { "headline": "Kia raises 2022 Niro EV entry-level price", "year": 2021, "eventDate": "2021-08-30", "datePrecision": "day", "publishedAt": "2021-08-30", "publishedDatePrecision": "day", "summary": "The 2022 Kia Niro EV entry-level trim is priced at $39,990, $900 more than the 2021 model year's $39,090 price.", "tags": [], "isScandal": false, "sourceUrl": "https://insideevs.com/news/529784/us-kia-2022-niro-ev/" }, { "headline": "Kia debuts Kia@Home car shopping experience", "year": 2021, "eventDate": "2021-08-24", "datePrecision": "day", "publishedAt": "2021-08-24", "publishedDatePrecision": "day", "summary": "Kia introduced Kia@Home, an on-demand car shopping experience that lets customers book scheduled at-home test drives of the Carnival MPV or Niro EV through Kia's website in selected US cities.", "tags": [], "isScandal": false, "sourceUrl": "https://thenewswheel.com/kia-debuts-at-home-car-shopping-experience/" }, { "headline": "Hyundai introduces EnableLA wheelchair-accessible ride service", "year": 2021, "eventDate": "2021-08-19", "datePrecision": "day", "publishedAt": "2021-08-19", "publishedDatePrecision": "day", "summary": "Hyundai Motor Group introduced EnableLA, a mobility service for people with mobility barriers in Los Angeles. The service uses modified Hyundai Palisade and Kia Telluride SUVs and is powered by ButterFLi.", "tags": [], "isScandal": false, "sourceUrl": "https://paultan.org/2021/08/19/hyundai-launches-ride-hailing-service-for-wheelchair-users-modded-palisade-kia-telluride-suvs-to-serve/" }, { "headline": "Kia launches EV6 in South Korea", "year": 2021, "eventDate": "2021-08-02", "datePrecision": "day", "publishedAt": "2021-08-02", "publishedDatePrecision": "day", "summary": "Kia launched its all-electric EV6 in the domestic South Korean market ahead of overseas launches planned for later in 2021.", "tags": [], "isScandal": false, "sourceUrl": "https://www.orissapost.com/kia-launches-1st-all-electric-ev-sedan-starts-from-40k/" }, { "headline": "Kia launches Carnival Hi Limousine four-seat variant in South Korea", "year": 2021, "eventDate": "2021-07-15", "datePrecision": "day", "publishedAt": "2021-07-15", "publishedDatePrecision": "day", "summary": "Kia launched the premium four-seat Carnival Hi Limousine in South Korea. The article describes its luxury equipment and reports a price of 88.26 million won.", "tags": [], "isScandal": false, "sourceUrl": "https://www.setn.com/news/968011" }, { "headline": "Hyundai and Kia partner with Milwaukee police to distribute steering-wheel locks", "year": 2021, "eventDate": "2021-07-14", "datePrecision": "day", "publishedAt": "2021-07-15", "publishedDatePrecision": "day", "summary": "Hyundai and Kia partnered with Milwaukee police and are providing steering-wheel locks for police to distribute to vehicle owners amid targeted thefts of their vehicles.", "tags": [], "isScandal": false, "sourceUrl": "https://www.fox6now.com/news/milwaukee-hyundai-kia-theft-deterrant" }, { "headline": "Kia announces Carnival Hi Limousine four-seat variant", "year": null, "eventDate": null, "datePrecision": "unknown", "publishedAt": "2020-11-13", "publishedDatePrecision": "day", "summary": "Kia announced the Carnival Hi Limousine four-seat variant and said it is expected to go on sale next year. The report describes upgraded exterior and interior features, including second-row independent seats.", "tags": [], "isScandal": false, "sourceUrl": "https://paultan.org/2020/11/13/kia-carnival-hi-limousine-debuts-in-korea-high-roofed-mpv/" }, { "headline": "2022 Kia Stinger earns IIHS Top Safety Pick+", "year": null, "eventDate": null, "datePrecision": "unknown", "publishedAt": null, "publishedDatePrecision": "unknown", "summary": "The 2022 Kia Stinger earned a Top Safety Pick+ award from the Insurance Institute for Highway Safety. The article says it qualified after Kia stopped offering the poorly rated halogen headlights that had prevented the 2021 model from qualifying.", "tags": [], "isScandal": false, "sourceUrl": "https://www.theautochannel.com/news/2021/07/02/1017240-2022-kia-stinger-earns-iihs-top-safety-pick-award.html" }, { "headline": "Kia opens presales for the updated New Stinger in Taiwan", "year": 2021, "eventDate": "2021-06-18", "datePrecision": "day", "publishedAt": "2021-06-18", "publishedDatePrecision": "day", "summary": "Kia's Taiwan distributor announced that presales for the updated flagship New Stinger had begun, with a starting presale price of NT$1.489 million.", "tags": [], "isScandal": false, "sourceUrl": "https://www.setn.com/news/955340" }, { "headline": "Kia and Uber partner on EV supply in Europe", "year": 2021, "eventDate": "2021-06-16", "datePrecision": "day", "publishedAt": "2021-06-16", "publishedDatePrecision": "day", "summary": "Kia said it partnered with Uber to supply electric vehicles in Europe. Kia will offer the Niro and other electrified models to Uber drivers at discounted prices in 20 European countries.", "tags": [], "isScandal": false, "sourceUrl": "https://www.koreaherald.com/article/2635140" }, { "headline": "Kia Cerato goes on sale in Australia", "year": null, "eventDate": null, "datePrecision": "unknown", "publishedAt": null, "publishedDatePrecision": "unknown", "summary": "Kia's new Cerato compact sedan went on sale in the Australian market, with a starting price of A$25,990.", "tags": [], "isScandal": false, "sourceUrl": "https://k.sina.com.cn/article_1779884443_6a16e19b02001dkr0.html" }, { "headline": "Updated 2022 Kia Cerato launches in Australia", "year": null, "eventDate": null, "datePrecision": "unknown", "publishedAt": "2021-06-11", "publishedDatePrecision": "day", "summary": "The updated 2022 Kia Cerato arrived in Australia, with prices starting at AU$25,990 drive away. The article describes design changes and features across the model range.", "tags": [], "isScandal": false, "sourceUrl": "https://www.carscoops.com/2021/06/facelifted-2022-kia-cerato-launches-in-australia-from-au25990/" }, { "headline": "Kia sponsorship of Night of Covenant House Stars", "year": 2021, "eventDate": "2021-05-10", "datePrecision": "day", "publishedAt": "2021-05-11", "publishedDatePrecision": "day", "summary": "Kia announced its sponsorship of the virtual “Night of Covenant House Stars” charitable gala scheduled for May 17, and said it would donate $250,000 to Covenant House, which assists homeless youth in America.", "tags": [], "isScandal": false, "sourceUrl": "https://thenewswheel.com/kia-donates-250k-for-night-of-covenant-house-stars-event/" }, { "headline": "Kia announces IONITY discounted-charging bolt-on", "year": 2021, "eventDate": "2021-05-04", "datePrecision": "day", "publishedAt": "2021-05-04", "publishedDatePrecision": "day", "summary": "Kia announced a monthly bolt-on for its Kia Charge service that reduces the standard IONITY charging rate by 64% and removes the session fee. The bolt-on costs £11.25 per month.", "tags": [], "isScandal": false, "sourceUrl": "https://www.expressandstar.com/lifestyle/cars/kia-introduces-new-ionity-bolt-on-for-discounted-ev-charging-5977243" }, { "headline": "Kia launches Kia Service voice assistant app in Ireland", "year": 2021, "eventDate": "2021-04-29", "datePrecision": "day", "publishedAt": null, "publishedDatePrecision": "unknown", "summary": "Kia launched its Kia Service Google Voice Assistant app in Ireland, allowing customers to request service information, directions to dealers, and answers to common questions through voice commands.", "tags": [], "isScandal": false, "sourceUrl": "http://www.advertiser.ie/galway/article/121389/kia-launches-new-voice-assist-app" }, { "headline": "Kia unveils new brand identity in India", "year": 2021, "eventDate": "2021-04-27", "datePrecision": "day", "publishedAt": "2021-04-27", "publishedDatePrecision": "day", "summary": "Kia introduced its new brand positioning in India and unveiled a refreshed logo and brand slogan as part of its new brand identity.", "tags": [], "isScandal": false, "sourceUrl": "https://economictimes.indiatimes.com/industry/auto/cars-uvs/kia-unveils-new-brand-identity-in-india-aims-to-lead-future-mobility-landscape/articleshow/82272977.cms" }, { "headline": "Kia India drops “Motors” from its name", "year": 2021, "eventDate": "2021-04-27", "datePrecision": "day", "publishedAt": "2021-04-27", "publishedDatePrecision": "day", "summary": "Kia’s India arm dropped “Motors” from its name, saying the change reflects a transition from automaking to providing advanced and eco-friendly mobility solutions.", "tags": [], "isScandal": false, "sourceUrl": "https://www.business-standard.com/article/companies/korean-auto-firm-kia-unveils-a-new-brand-identity-in-india-drops-motors-121042700924_1.html" }, { "headline": "Kia recalls 2020–2021 Soul and 2021 Seltos vehicles", "year": 2021, "eventDate": "2021-04-26", "datePrecision": "day", "publishedAt": "2021-04-26", "publishedDatePrecision": "day", "summary": "Kia Motors North America issued a safety recall covering 21,849 2021 Kia Seltos vehicles and 125,400 2020–2021 Kia Soul vehicles over potentially improperly heat-treated piston oil rings, which could cause engine damage, stalling, or fire. The recall is scheduled to begin June 11, 2021; Kia said affected owners would be directed to dealerships for inspection and eligible engines would be replaced free of charge.", "tags": [], "isScandal": true, "sourceUrl": "https://kikn.com/two-kia-models-are-recalled-for-risk-of-engine-fire/" }, { "headline": "Kia recalls 147,249 Soul and Seltos vehicles over fire risk", "year": 2021, "eventDate": "2021-04-22", "datePrecision": "day", "publishedAt": "2021-04-22", "publishedDatePrecision": "day", "summary": "Kia is recalling 147,249 Soul and Seltos vehicles because improperly heat-treated piston rings may cause an engine stall or fire. Kia said it was not aware of any related fires or injuries and estimated that 1% of recalled cars were affected.", "tags": [], "isScandal": true, "sourceUrl": "https://smnewsnet.com/archives/490106/kia-recalls-147000-seltos-and-soul-vehicles-for-fire-risks/" }, { "headline": "Kia launches Kia Service voice assistant in Ireland", "year": 2021, "eventDate": "2021-04-22", "datePrecision": "day", "publishedAt": "2021-04-22", "publishedDatePrecision": "day", "summary": "Kia launched its Kia Service Google Voice Assistant application, which lets customers request service information and contact Kia and dealer support. The service is available in Ireland, with a rollout across European markets planned by the end of 2021.", "tags": [], "isScandal": false, "sourceUrl": "https://www.torquenews.com/1/kia-launches-kia-service-google-voice-assistant-service-requests" }, { "headline": "Hyundai announces annual EV launches planned for China from 2022", "year": 2021, "eventDate": "2021-04-15", "datePrecision": "day", "publishedAt": "2021-04-15", "publishedDatePrecision": "day", "summary": "Hyundai announced that it and Kia plan to begin launching electric vehicles in China annually from 2022, with 21 Hyundai- and Kia-branded models planned by 2030.", "tags": [], "isScandal": false, "sourceUrl": "https://news.cnyes.com/news/id/4630159" }, { "headline": "Kia launches the K8 sedan in South Korea", "year": 2021, "eventDate": "2021-04-08", "datePrecision": "day", "publishedAt": "2021-04-08", "publishedDatePrecision": "day", "summary": "Kia launched the K8 sedan in South Korea, the first model under its new brand logo.", "tags": [], "isScandal": false, "sourceUrl": "https://www.koreaherald.com/article/2591699" }, { "headline": "Kia debuts marketing campaign for the Carnival MPV", "year": 2021, "eventDate": "2021-04-08", "datePrecision": "day", "publishedAt": "2021-04-08", "publishedDatePrecision": "day", "summary": "Kia debuted a marketing campaign for the 2022 Carnival MPV, featuring a 30-second broadcast spot titled “What Else Ya Got?” and broadcast, digital, out-of-home and print elements.", "tags": [], "isScandal": false, "sourceUrl": "https://www.prnewswire.com/news-releases/kia-launches-all-new-marketing-campaign-for-an-all-new-category-of-vehicle---the-carnival-mpv-301264784.html" }, { "headline": "Kia debuts the EV6 electric crossover", "year": 2021, "eventDate": "2021-03-30", "datePrecision": "day", "publishedAt": "2021-03-30", "publishedDatePrecision": "day", "summary": "Kia officially debuted the EV6 compact electric crossover, which will be offered in standard and high-performance GT versions with multiple powertrain choices.", "tags": [], "isScandal": false, "sourceUrl": "https://www.engadget.com/kia-officially-debuts-the-ev-6-awd-electric-crossover-080006032.html" }, { "headline": "KIA production line opens at SaryarkaAvtoProm plant in Kazakhstan", "year": 2021, "eventDate": "2021-03-26", "datePrecision": "day", "publishedAt": "2021-03-26", "publishedDatePrecision": "day", "summary": "Kazakhstan's prime minister and the president of KIA Motors Russia and CIS LLC attended the opening ceremony of a KIA production line at the SaryarkaAvtoProm plant. The project plans annual production of 20,000 KIA vehicles.", "tags": [], "isScandal": false, "sourceUrl": "https://qazinform.com/news/kazakh-pm-launches-production-of-kia-cars-in-kostanay_a3768659" }, { "headline": "Kia unveils full details of the EV6", "year": 2021, "eventDate": "2021-03-15", "datePrecision": "day", "publishedAt": "2021-03-15", "publishedDatePrecision": "day", "summary": "Kia shared exterior and interior details of the EV6, its first dedicated electric vehicle, ahead of its world premiere scheduled for March 30.", "tags": [], "isScandal": false, "sourceUrl": "https://www.kedglobal.com/new-ev-model/newsView/ked202103150007" }, { "headline": "Kia recall of Cadenza and Sportage vehicles", "year": null, "eventDate": null, "datePrecision": "unknown", "publishedAt": null, "publishedDatePrecision": "unknown", "summary": "Kia confirmed that certain 2017–2021 Cadenza and Sportage vehicles were affected by a safety recall because the hydraulic electronic control unit could short-circuit, increasing the likelihood of an engine fire. Kia instructed owners to park affected vehicles outdoors and away from other vehicles or structures until repairs are completed.", "tags": [], "isScandal": true, "sourceUrl": "https://kwhn.iheart.com/content/2021-03-10-kia-recalls-nearly-380000-vehicles-over-potential-fire-risk/" }, { "headline": "Kia previews redesigned Stinger", "year": 2021, "eventDate": "2021-03-09", "datePrecision": "day", "publishedAt": "2021-03-09", "publishedDatePrecision": "day", "summary": "Kia released a teaser image of the redesigned 2022 Stinger; the article says its debut was scheduled for March 16, 2021.", "tags": [], "isScandal": false, "sourceUrl": "https://www.slashgear.com/kia-unveils-ev6-all-electric-crossover-new-kia-stinger-debuts-march-16-09662665/" }, { "headline": "Kia releases updated Niro hybrid and plug-in hybrid models", "year": 2021, "eventDate": "2021-03-04", "datePrecision": "day", "publishedAt": null, "publishedDatePrecision": "unknown", "summary": "Kia released new Niro hybrid and plug-in hybrid models. The article reports starting prices of $24,690 and $29,590, respectively.", "tags": [], "isScandal": false, "sourceUrl": "http://auto.cnfol.com/xincheshangshi/20210304/28732272.shtml" }, { "headline": "Hyundai, Genesis and Kia receive IIHS safety awards", "year": 2021, "eventDate": "2021-02-25", "datePrecision": "day", "publishedAt": "2021-02-25", "publishedDatePrecision": "day", "summary": "Hyundai Motor Co., Genesis and Kia received 12 Top Safety Pick and five Top Safety Pick+ ratings from the Insurance Institute for Highway Safety in its latest round of crash-testing evaluations.", "tags": [], "isScandal": false, "sourceUrl": "https://www.koreaherald.com/article/2565591" }, { "headline": "Kia debuts redesigned Carnival minivan", "year": 2021, "eventDate": "2021-02-24", "datePrecision": "day", "publishedAt": "2021-02-24", "publishedDatePrecision": "day", "summary": "Kia introduced the redesigned 2022 Carnival minivan, featuring an optional VIP Lounge Seating treatment. The article says it was expected to go on sale during Q2 2021.", "tags": [], "isScandal": false, "sourceUrl": "https://www.businessinsider.com/2022-kia-carnival-sedona-minivan-debut-suv-seats-toyota-honda-2021-2" }, { "headline": "Kia launches KiaCharge in the UK", "year": 2021, "eventDate": "2021-02-23", "datePrecision": "day", "publishedAt": "2021-02-23", "publishedDatePrecision": "day", "summary": "Kia launched KiaCharge, a public charging service that gives Kia electric and plug-in hybrid owners access to charging networks through one account.", "tags": [], "isScandal": false, "sourceUrl": "https://www.shropshirestar.com/lifestyle/cars/kia-launches-kiacharge-giving-owners-comprehensive-access-to-charging-networks-6080309" }, { "headline": "Kia unveils Light Tactical Cargo Truck concept", "year": 2021, "eventDate": "2021-02-22", "datePrecision": "day", "publishedAt": "2021-02-22", "publishedDatePrecision": "day", "summary": "Kia unveiled its Light Tactical Cargo Truck concept at the 2021 International Defense Exhibition and Conference in Abu Dhabi. The concept previews an off-roader Kia says it will manufacture for the global military vehicle market.", "tags": [], "isScandal": false, "sourceUrl": "https://www.autoblog.com/features/kia-ltct-military-vehicle-idex-abu-dhabi" }, { "headline": "Hyundai Motor and Kia unveil TIGER unmanned concept vehicle", "year": 2021, "eventDate": "2021-02-21", "datePrecision": "day", "publishedAt": "2021-02-22", "publishedDatePrecision": "day", "summary": "Hyundai Motor and Kia unveiled TIGER, an unmanned concept vehicle and their second Ultimate Mobility Vehicle, described as the first unmanned concept in the series.", "tags": [], "isScandal": false, "sourceUrl": "https://www.workercn.cn/c/2021-02-22/6644177.shtml" }, { "headline": "Kia launches “This is Kia” campaign in Australia", "year": 2021, "eventDate": "2021-02-15", "datePrecision": "day", "publishedAt": "2021-02-15", "publishedDatePrecision": "day", "summary": "Kia Australia launched an integrated campaign called “This is Kia,” showcasing Kia’s new global visual identity and airing throughout the Australian Open.", "tags": [], "isScandal": false, "sourceUrl": "https://mumbrella.com.au/kia-unveils-new-logo-in-this-is-kia-campaign-with-innocean-668699" }, { "headline": "Kia announces planned global Kia Subscription launch", "year": 2021, "eventDate": "2021-02-11", "datePrecision": "day", "publishedAt": "2021-02-11", "publishedDatePrecision": "day", "summary": "Kia announced that its Kia Flex subscription program would launch globally later in 2021 under the name Kia Subscription; the article describes this as a future plan.", "tags": [], "isScandal": false, "sourceUrl": "https://www.indiatoday.in/auto/latest-auto-news/story/kia-updates-its-plan-s-strategy-to-unveil-first-purpose-built-vehicle-in-2022-1768113-2021-02-11" }, { "headline": "Kia K5 wins 2021 MotorWeek Drivers’ Choice Award", "year": 2021, "eventDate": "2021-02-11", "datePrecision": "day", "publishedAt": "2021-02-11", "publishedDatePrecision": "day", "summary": "The Kia K5 received the 2021 MotorWeek Drivers’ Choice Award in the Best Family Sedan category.", "tags": [], "isScandal": false, "sourceUrl": "https://www.prnewswire.com/news-releases/all-new-kia-k5-receives-2021-motorweek-drivers-choice-award-301226561.html" }, { "headline": "Kia recalls Sorento vehicles over faulty eCall SOS function", "year": 2021, "eventDate": "2021-02-01", "datePrecision": "day", "publishedAt": "2021-02-01", "publishedDatePrecision": "day", "summary": "Kia announced a recall affecting 965 Sorento vehicles in the UK manufactured between September 1 and December 14, 2020. In affected vehicles, deployment of an airbag could prevent the vehicle identification number from being transmitted by the eCall system. Kia was contacting owners and arranging dealer appointments to reset the system.", "tags": [], "isScandal": true, "sourceUrl": "https://www.shropshirestar.com/lifestyle/cars/kia-issues-sorento-recall-over-faulty-ecall-sos-feature-5994333" }, { "headline": "Kia and S.lab Asia sign Singapore delivery pilot agreement", "year": 2021, "eventDate": "2021-01-28", "datePrecision": "day", "publishedAt": "2021-02-02", "publishedDatePrecision": "day", "summary": "Kia and S.lab Asia signed a memorandum of understanding for a pilot project in Singapore using the Niro EV to evaluate a future purpose-built-vehicle business model; the pilot operations were planned for the first half of 2021.", "tags": [], "isScandal": false, "sourceUrl": "https://www.carandbike.com/news/kia-partners-with-s-lab-asia-for-pilot-last-mile-delivery-service-in-singapore-2361656" }, { "headline": "Kia Rio wins 2021 Vincentric Best Value in America Award", "year": 2021, "eventDate": "2021-01-26", "datePrecision": "day", "publishedAt": "2021-01-26", "publishedDatePrecision": "day", "summary": "Vincentric named the Kia Rio hatch the winner of its 2021 Best Value in America Award in the subcompact hatch category.", "tags": [], "isScandal": false, "sourceUrl": "https://www.news24.com/life/motoring/news/kias-rio-wins-best-value-award-in-us-20210125" }, { "headline": "Kia Sorento wins What Car? Large SUV of the Year", "year": null, "eventDate": null, "datePrecision": "unknown", "publishedAt": "2021-01-14", "publishedDatePrecision": "day", "summary": "The latest Kia Sorento won the Large SUV of the Year award from UK car publication What Car?.", "tags": [], "isScandal": false, "sourceUrl": "https://www.news24.com/life/motoring/new-models/sa-bound-kia-sorento-wins-best-large-suv-award-by-uk-publication-20210114" }, { "headline": "Kia Sorento wins 2021 What Car? Large SUV of the Year", "year": 2021, "eventDate": "2021-01-11", "datePrecision": "day", "publishedAt": "2021-01-11", "publishedDatePrecision": "day", "summary": "Kia’s all-new Sorento was named Large SUV of the Year at the 2021 What Car? Car of the Year Awards. The judges selected the vehicle for its fuel economy, driving dynamics, standard specification and build quality.", "tags": [], "isScandal": false, "sourceUrl": "https://www.prnewswire.co.uk/news-releases/all-new-sorento-wins-large-suv-of-the-year-at-2021-what-car-car-of-the-year-awards-896854898.html" }, { "headline": "Kia rolls out 2021 Mohave", "year": 2021, "eventDate": "2021-01-11", "datePrecision": "day", "publishedAt": "2021-01-11", "publishedDatePrecision": "day", "summary": "Kia rolled out the 2021 Mohave, a renewed version of its flagship premium SUV with added convenience and safety features.", "tags": [], "isScandal": false, "sourceUrl": "https://www.koreaherald.com/article/2535470" }, { "headline": "Updated Kia Stinger debuts in the UK", "year": 2021, "eventDate": "2021-01-07", "datePrecision": "day", "publishedAt": "2021-01-07", "publishedDatePrecision": "day", "summary": "Kia officially debuted the updated 2021 Stinger in the UK as the sole GT S flagship variant.", "tags": [], "isScandal": false, "sourceUrl": "https://paultan.org/2021/01/07/2021-kia-stinger-gt-s-debuts-in-the-uk-from-rm232k/" }, { "headline": "Kia unveils new logo and global brand slogan", "year": 2021, "eventDate": "2021-01-06", "datePrecision": "day", "publishedAt": null, "publishedDatePrecision": "unknown", "summary": "Kia revealed a new corporate logo and the global brand slogan “Movement that inspires” as part of its brand transformation.", "tags": [], "isScandal": false, "sourceUrl": "https://www.itsnicethat.com/news/kia-logo-rebrand-graphic-design-060121" }, { "headline": "Kia sets a fireworks-drone world record", "year": null, "eventDate": null, "datePrecision": "unknown", "publishedAt": "2021-01-06", "publishedDatePrecision": "day", "summary": "Kia’s reveal show in Incheon featured 303 pyrodrones and set a record for the most unmanned aerial vehicles launching fireworks simultaneously.", "tags": [], "isScandal": false, "sourceUrl": "https://driving.ca/kia/auto-news/news/kia-announces-new-logo-slogan-and-breaks-a-world-record-for-fireworks" }, { "headline": "Kia continues its sponsorship of B.R.A.K.E.S. teen driving school", "year": 2021, "eventDate": "2021", "datePrecision": "year", "publishedAt": "2023-02-03", "publishedDatePrecision": "day", "summary": "Kia continued its sponsorship of B.R.A.K.E.S. in 2021 as the program's official vehicle. Kia provided a financial donation and a fleet of 44 vehicles to support the free driver-training program.", "tags": [], "isScandal": false, "sourceUrl": "https://thenewswheel.com/kia-renews-brakes-teen-driving-school-partnership/" }, { "headline": "Kia leads the 2021 J.D. Power Initial Quality Study rankings", "year": 2021, "eventDate": "2021", "datePrecision": "year", "publishedAt": "2022-07-01", "publishedDatePrecision": "day", "summary": "Kia had more No. 1-ranked models than any other automaker in the J.D. Power 2021 U.S. Initial Quality Study, with five models taking top honors in their segments.", "tags": [], "isScandal": false, "sourceUrl": "https://thenewswheel.com/kia-2021-jd-power-iqs-awards/" }, { "headline": "Four Kia vehicles named Consumer Guide Best Buy winners", "year": 2020, "eventDate": "2020-12-31", "datePrecision": "day", "publishedAt": "2020-12-31", "publishedDatePrecision": "day", "summary": "Four Kia vehicles—the Telluride, Seltos, Soul, and Rio—were named Consumer Guide Automotive Best Buy Award winners for 2021.", "tags": [], "isScandal": false, "sourceUrl": "https://thenewswheel.com/kia-2021-consumer-guide-best-buy-awards/" }, { "headline": "Kia partners with basketball players' association on holiday giving", "year": 2020, "eventDate": "2020-12-24", "datePrecision": "day", "publishedAt": "2020-12-24", "publishedDatePrecision": "day", "summary": "Kia, SiriusXM and the National Basketball Players Association partnered on a holiday initiative to deliver presents and monetary gifts to families from underserved communities. The deliveries were to be made virtually by association members using Kia K5 sedans.", "tags": [], "isScandal": false, "sourceUrl": "https://www.torquenews.com/108/kia-partners-nba-players-spread-christmas-cheer" }, { "headline": "Kia wins two IntelliChoice CPO awards", "year": 2020, "eventDate": "2020-12-17", "datePrecision": "day", "publishedAt": "2020-12-17", "publishedDatePrecision": "day", "summary": "Kia won the Best Popular CPO Warranty and Best Popular Brand Used Ownership Costs awards in IntelliChoice's 2021 Certified Pre-Owned Car Awards.", "tags": [], "isScandal": false, "sourceUrl": "https://www.prnewswire.com/news-releases/kia-earns-2021-intellichoice-certified-pre-owned-car-awards-301195622.html" }, { "headline": "Edmunds announces 2021 Top Rated Award winners", "year": 2020, "eventDate": "2020-12-16", "datePrecision": "day", "publishedAt": "2020-12-16", "publishedDatePrecision": "day", "summary": "Edmunds announced the winners of its 2021 Top Rated Awards, recognizing vehicles across eight categories. The listed winners included vehicles from Kia, Mercedes-Benz, Ford, Tesla and Chevrolet.", "tags": [], "isScandal": false, "sourceUrl": "https://www.prnewswire.com/news-releases/honoring-the-best-vehicles-on-the-road-edmunds-unveils-its-top-rated-cars-of-2021-301194143.html" }, { "headline": "Kia opens Taiwan presales for the All-new Picanto", "year": 2020, "eventDate": "2020-12-09", "datePrecision": "day", "publishedAt": "2020-12-09", "publishedDatePrecision": "day", "summary": "Kia began presales in Taiwan for the All-new Picanto, with prices starting at NT$549,000.", "tags": [], "isScandal": false, "sourceUrl": "https://www.setn.com/news/862334" }, { "headline": "NHTSA announces fines and safety-improvement requirements for Hyundai and Kia", "year": null, "eventDate": null, "datePrecision": "unknown", "publishedAt": "2020-12-04", "publishedDatePrecision": "day", "summary": "The NHTSA announced that Hyundai and Kia must pay $137 million in fines and fund safety improvements over their handling of recalls. Hyundai will pay $54 million and invest $40 million in safety operations; another $46 million in penalties will be deferred subject to safety conditions.", "tags": [], "isScandal": true, "sourceUrl": "https://www.nbcwashington.com/news/national-international/after-being-fined-by-us-hyundai-recalls-more-vehicles/2496954/" }, { "headline": "US government orders Kia and Hyundai to pay $137 million in fines", "year": 2020, "eventDate": "2020-12", "datePrecision": "month", "publishedAt": "2020-12-08", "publishedDatePrecision": "day", "summary": "The US government ordered Kia and Hyundai to pay $137 million in fines for being too slow to issue recalls and make safety improvements. The report places the order in the week before its December 8 publication but gives no exact day.", "tags": [], "isScandal": true, "sourceUrl": "https://www.scrippsnews.com/business/auto/kia-issues-recall-for-300-000-vehicles" }, { "headline": "Kia announces plan to introduce a new logo", "year": 2020, "eventDate": "2020-10-27", "datePrecision": "day", "publishedAt": "2020-10-27", "publishedDatePrecision": "day", "summary": "Kia announced a plan to introduce a new brand logo the following year; the article reported that the logo had not yet officially debuted.", "tags": [], "isScandal": false, "sourceUrl": "https://www.setn.com/news/837917" }, { "headline": "Kia launches Seltos Anniversary Edition in India", "year": 2020, "eventDate": "2020-10-15", "datePrecision": "day", "publishedAt": "2020-10-15", "publishedDatePrecision": "day", "summary": "Kia Motors India launched the Seltos Anniversary Edition, a limited edition available in the HTX trim with petrol and diesel engines.", "tags": [], "isScandal": false, "sourceUrl": "https://www.thehindubusinessline.com/companies/kia-introduces-seltos-anniversary-limited-edition/article32862642.ece" }, { "headline": "Graphic Communications Group announces reader loyalty promotion", "year": 2020, "eventDate": "2020-10-01", "datePrecision": "day", "publishedAt": "2020-10-01", "publishedDatePrecision": "day", "summary": "Graphic Communications Group Limited announced a six-month promotion to reward readers of its newspaper brands. The promotion was scheduled to start on October 5, 2020, with four KIA Pegas cars among the ultimate prizes.", "tags": [], "isScandal": false, "sourceUrl": "https://www.graphic.com.gh/news/general-news/graphic-launches-loyalty-promotion-four-cars-up-for-grabs.html" }, { "headline": "Kia previews seven dedicated electric vehicles", "year": null, "eventDate": null, "datePrecision": "unknown", "publishedAt": null, "publishedDatePrecision": "unknown", "summary": "Kia released a teaser image showing seven dedicated electric vehicles planned for launch before 2027; four are described as SUV crossovers.", "tags": [], "isScandal": false, "sourceUrl": "https://auto.sina.com.cn/newcar/h/2020-09-16/detail-iivhvpwy7036124.shtml" }, { "headline": "Friendly Kia offers Summer Sticker Sales incentives", "year": 2020, "eventDate": "2020-08-19", "datePrecision": "day", "publishedAt": "2020-08-19", "publishedDatePrecision": "day", "summary": "Friendly Kia offered lease and financing incentives, including a $300 Visa gift card with a qualifying new Kia lease or purchase, during its Summer Sticker Sales Event. The source says select low-payment lease offers were available through Aug. 31.", "tags": [], "isScandal": false, "sourceUrl": "https://www.prweb.com/releases/friendly_kia_offers_exciting_savings_opportunities_and_incentives_during_summer_sticker_sales_event/prweb17337585.htm" }, { "headline": "Kia unveils Sonet compact SUV", "year": 2020, "eventDate": "2020-08-07", "datePrecision": "day", "publishedAt": "2020-08-07", "publishedDatePrecision": "day", "summary": "Kia globally unveiled the Sonet compact SUV and said it plans to launch the model in India the following month.", "tags": [], "isScandal": false, "sourceUrl": "https://www.thehindubusinessline.com/companies/kia-unveils-sonet-compact-suv-bookings-to-start-soon/article32293641.ece" } ], "encyclopedia": { "history": "Kia began in 1944 as Kyungsung Precision Industry, making steel tubing and bicycle parts. In 1951 it produced the Samchuly, described in company and historical accounts as South Korea’s first domestic bicycle. The business changed its name to Kia Industries in 1952 and diversified into motorcycles, trucks, and cars. Motorcycle production began with Honda-licensed small models in 1957, while Mazda-licensed trucks followed in 1962. Kia assembled its first passenger cars in the 1970s, including licensed Fiat and Peugeot models, and opened the Sohari assembly plant in 1973.\n\nThe company’s passenger-car ambitions were interrupted in 1981, when South Korea’s military government consolidated the automobile industry. Kia was required to stop regular passenger-car production and focus on light trucks. Limited car assembly occurred in the early 1980s, but the company did not fully return to passenger vehicles until 1986. Its revival was supported by Ford cooperation and Mazda-derived products, notably the Pride and Avella. These models helped Kia develop export capabilities and established the company at the lower-priced end of several foreign markets. Kia Industries adopted the name Kia Motors Corporation in 1990, and Kia Motors America was incorporated in 1992. U.S. retail sales began in 1993 with the Sephia and Sportage.\n\nThe Asian financial crisis placed Kia under severe financial pressure. The company declared bankruptcy in 1997, and Hyundai Motor Company acquired a controlling stake in 1998 after competing against Ford. The transaction integrated Kia into the wider Hyundai Motor Group while preserving Kia as a distinct brand and listed company. During the 2000s, Kia invested in global manufacturing and expanded its sales organizations in Europe, North America, and other regions. The company also shifted its image through a stronger design-led strategy. Peter Schreyer became chief design officer in 2006 and played a major role in establishing a recognizable Kia design language, including the “tiger nose” grille.\n\nGlobal production subsequently expanded through facilities such as the Georgia plant in the United States, the Žilina plant in Slovakia, the Pesquería plant in Mexico, and the Anantapur facility in India. Kia’s European business grew from early sales of the Pride into a broad range of compact cars, family vehicles, SUVs, and electric models. In North America, the Sorento, K5, Telluride, and other vehicles strengthened the brand’s presence. The company increasingly emphasized crossovers and SUVs, while retaining small cars and sedans in selected markets.\n\nKia entered a new brand phase in 2021, when it removed “Motors” from its corporate identity, introduced a new logo, and articulated a strategy centered on sustainable mobility and electric vehicles. The EV6 became a prominent dedicated electric model, followed by the larger EV9. Electrified versions of conventional models, including hybrid and plug-in hybrid vehicles, remain part of the transition portfolio. The company has also broadened its commercial-vehicle ambitions, including the Tasman pickup introduced in 2024. Kia remains an active international automaker within Hyundai Motor Group, with its business spanning vehicle design, manufacturing, distribution, retail support, and mobility-related technology.", "milestones": [ { "year": 1944, "title": "Company founded as Kyungsung Precision Industry", "summary": "The business began in Seoul-area Korea as a manufacturer of steel tubing and bicycle components.", "sourceUrl": "https://en.wikipedia.org/wiki/Kia" }, { "year": 1951, "title": "Samchuly bicycle produced", "summary": "Kia produced the Samchuly, regarded in historical accounts as South Korea’s first domestically produced bicycle.", "sourceUrl": "https://en.wikipedia.org/wiki/Kia" }, { "year": 1952, "title": "Name changed to Kia Industries", "summary": "The company adopted the Kia Industries name as it broadened its manufacturing activities.", "sourceUrl": "https://en.wikipedia.org/wiki/Kia" }, { "year": 1973, "title": "Sohari assembly plant opens", "summary": "Kia opened its first integrated automotive assembly facility, supporting its move into vehicle manufacturing.", "sourceUrl": "https://en.wikipedia.org/wiki/Kia" }, { "year": 1986, "title": "Passenger-car production resumes", "summary": "Kia returned to passenger cars through a partnership with Ford and Mazda-derived vehicles.", "sourceUrl": "https://en.wikipedia.org/wiki/Kia" }, { "year": 1990, "title": "Kia Motors Corporation name adopted", "summary": "Kia Industries changed its corporate name to Kia Motors Corporation.", "sourceUrl": "https://en.wikipedia.org/wiki/Kia" }, { "year": 1993, "title": "Kia vehicles enter the United States", "summary": "Kia began U.S. retail sales with the Sephia and Sportage through an initial dealer network in Oregon.", "sourceUrl": "https://en.wikipedia.org/wiki/Kia" }, { "year": 1998, "title": "Hyundai acquires controlling interest", "summary": "Hyundai Motor Company acquired a controlling stake after Kia’s bankruptcy during the Asian financial crisis.", "sourceUrl": "https://en.wikipedia.org/wiki/Kia" }, { "year": 2006, "title": "Peter Schreyer joins as chief design officer", "summary": "Kia made design a central part of its brand renewal and international growth strategy.", "sourceUrl": "https://en.wikipedia.org/wiki/Kia" }, { "year": 2010, "title": "Georgia manufacturing plant opens", "summary": "Kia’s U.S. manufacturing facility in West Point, Georgia, began production in 2010.", "sourceUrl": "https://en.wikipedia.org/wiki/Kia" }, { "year": 2021, "title": "New Kia identity launched", "summary": "The company adopted Kia as its shortened corporate name and introduced a new logo and brand slogan.", "sourceUrl": "https://en.wikipedia.org/wiki/Kia" }, { "year": 2024, "title": "Tasman pickup makes global debut", "summary": "Kia presented the Tasman pickup truck at the Jeddah International Motor Show.", "sourceUrl": "https://en.wikipedia.org/wiki/Kia" }, { "year": 1944, "title": "Company founded", "summary": "Kim Cheol-ho established Kyungsung Precision Industry, the predecessor of Kia, initially producing bicycle components.", "sourceUrl": "https://ko.wikipedia.org/wiki/%EA%B8%B0%EC%95%84_(%EA%B8%B0%EC%97%85)" }, { "year": 1974, "title": "Brisa passenger car introduced", "summary": "Kia received approval to sell the Brisa, an early Korean-produced passenger car based on Mazda technology.", "sourceUrl": "https://ko.wikipedia.org/wiki/%EA%B8%B0%EC%95%84_(%EA%B8%B0%EC%97%85)" }, { "year": 1976, "title": "Expansion through acquisitions", "summary": "Kia acquired related industrial companies including Asia Motors and Kia Machine, broadening its manufacturing base.", "sourceUrl": "https://ko.wikipedia.org/wiki/%EA%B8%B0%EC%95%84_(%EA%B8%B0%EC%97%85)" }, { "year": 1997, "title": "Financial restructuring begins", "summary": "The company entered a workout and later court-supervised restructuring amid the Asian financial crisis.", "sourceUrl": "https://ko.wikipedia.org/wiki/%EA%B8%B0%EC%95%84_(%EA%B8%B0%EC%97%85)" }, { "year": 1999, "title": "Acquired by Hyundai Motor Company", "summary": "Hyundai Motor Company acquired Kia following an international bidding process.", "sourceUrl": "https://ko.wikipedia.org/wiki/%EA%B8%B0%EC%95%84_(%EA%B8%B0%EC%97%85)" }, { "year": 2006, "title": "Design-led transformation accelerates", "summary": "Peter Schreyer joined Kia, supporting a coordinated global design strategy.", "sourceUrl": "https://ko.wikipedia.org/wiki/%EA%B8%B0%EC%95%84_(%EA%B8%B0%EC%97%85)" }, { "year": 2021, "title": "Kia brand relaunch", "summary": "The company adopted the Kia name in place of Kia Motors in its principal identity and introduced a new logo and brand philosophy.", "sourceUrl": "https://worldwide.kia.com/ko" }, { "year": 2021, "title": "EV6 launches", "summary": "Kia launched the EV6, its dedicated-platform electric vehicle and a major symbol of its electrification strategy.", "sourceUrl": "https://worldwide.kia.com/ko" } ], "products": [ { "name": "Sportage", "category": "Compact SUV", "description": "A globally sold compact crossover and one of Kia’s longest-running nameplates. The Sportage has developed from an early compact utility vehicle into a mainstream family SUV offered with combustion, hybrid, and market-dependent electrified powertrains.\n\nA globally sold compact SUV and one of Kia’s longest-running nameplates. Sportage has served as an important volume model across Europe, North America and other markets, with successive generations adding more expressive design, connected features and electrified powertrains.", "launchedYear": 1993, "status": "active" }, { "name": "Sorento", "category": "Midsize SUV", "description": "A midsize SUV positioned above the Sportage, with three-row practicality in many configurations. It is sold across major markets with gasoline, diesel, hybrid, and plug-in hybrid variants depending on region.\n\nA midsize SUV positioned for family use and long-distance travel. The line has developed from a rugged utility vehicle into a more refined global model, with gasoline, diesel, hybrid and plug-in hybrid configurations depending on market.", "launchedYear": 2002, "status": "active" }, { "name": "Telluride", "category": "Midsize SUV", "description": "A large three-row SUV developed primarily for markets such as North America. Telluride emphasizes passenger space, road-trip utility, comfort and a more upscale interpretation of Kia’s design language.", "launchedYear": 2019, "status": "active" }, { "name": "K5", "category": "Midsize sedan", "description": "Kia’s global midsize sedan nameplate, known as Optima in earlier generations and some markets. It combines a conventional family-sedan format with a more expressive exterior design and available electrified variants in selected generations.\n\nKia’s global midsize sedan, known in some markets as Optima in earlier generations. The model has been used to communicate the brand’s design ambitions through a sportier exterior, technology features and upscale interior presentation.", "launchedYear": 2000, "status": "active" }, { "name": "Carnival", "category": "Minivan", "description": "A large multipurpose vehicle marketed in some regions as the Sedona. The Carnival emphasizes family and passenger transport, with spacious seating and utility features, and has increasingly adopted SUV-inspired styling.", "launchedYear": 1998, "status": "active" }, { "name": "EV9", "category": "Battery-electric large SUV", "description": "A large three-row electric SUV extending Kia’s dedicated EV range into a family and utility segment. Its design and interior packaging support Kia’s ambition to make electric vehicles central to its global brand identity.\n\nA large electric SUV designed around three-row practicality and a spacious, lounge-like cabin. EV9 extends Kia’s dedicated EV portfolio into a larger family and premium-oriented segment while supporting the brand’s sustainability and software-enabled mobility positioning.", "launchedYear": 2023, "status": "active" }, { "name": "Picanto", "category": "City car", "description": "A small hatchback sold primarily outside North America. The Picanto has been particularly important in European markets, where it provides an entry point to the Kia range and emphasizes compact dimensions, equipment, and urban usability.", "launchedYear": 2004, "status": "active" }, { "name": "EV6", "category": "Battery-electric crossover", "description": "Kia’s dedicated electric crossover built on Hyundai Motor Group’s E-GMP architecture. It combines a low, aerodynamic profile with fast-charging capability, long-range variants and performance-oriented versions, and represents the company’s transition toward dedicated EV products.", "launchedYear": 2021, "status": "active" }, { "name": "Bongo", "category": "Light commercial vehicle", "description": "A light truck and commercial-vehicle line that became particularly important during the period when Korean industrial policy constrained Kia’s passenger-car production. Bongo remains associated with practical cargo and small-business transportation use.", "launchedYear": 1981, "status": "active" } ], "campaigns": [ { "year": 2021, "name": "Movement that inspires", "markets": [ "Global" ], "summary": "Kia introduced a new corporate identity, logo, and slogan as part of a repositioning toward design, electrification, and broader mobility ambitions.", "outcome": "Established the foundation for the post-Kia Motors brand identity.", "sourceUrl": "https://en.wikipedia.org/wiki/Kia" }, { "year": 2001, "name": "Daum and Kia online marketing partnership", "markets": [ "South Korea" ], "summary": "Kia and internet company Daum signed a marketing memorandum covering joint online promotions, automotive information and a proposed cyber motor show. The partnership was intended to connect digital media with conventional vehicle marketing and gather consumer opinions.", "outcome": "The companies presented the agreement as an early online-offline marketing collaboration; the supplied source does not provide longer-term performance results.", "sourceUrl": "https://www.kakaocorp.com/page/detail/5368" }, { "year": 2016, "name": "The New Optima Super Bowl campaign", "markets": [ "United States" ], "summary": "Kia used actor Christopher Walken in a Super Bowl advertisement for the new Optima. The creative compared the sedan’s distinctive design and personality with an unusually vivid pair of socks, positioning the model as an energetic alternative to ordinary choices.", "outcome": "The advertisement continued Kia’s established Super Bowl presence and was released online ahead of its game broadcast. The supplied source does not provide independently verified sales results.", "sourceUrl": "https://www.koreadaily.com/article/4006766" }, { "year": 2019, "name": "After Six Life: fourth-generation Sorento", "markets": [ "South Korea" ], "summary": "The launch campaign for the fourth-generation Sorento focused on changing weekday routines under South Korea’s 52-hour workweek. It presented the SUV as part of an ‘After Six Life’ in which working adults and families use their time after work for activities, travel and shared experiences.", "outcome": "The campaign broadened the traditional masculine and weekend-off-road image of SUVs toward daily family and lifestyle use, particularly for millennial fathers.", "sourceUrl": "https://innosight.innocean.com/project/%EA%B8%B0%EC%95%84%EC%9E%90%EB%8F%99%EC%B0%A8-4%EC%84%B8%EB%8C%80-%EC%8F%98%EB%A0%8C%ED%86%A0-%EC%BA%A0%ED%8E%98%EC%9D%B8" }, { "year": 2020, "name": "Data-integrated Sportage marketing campaign", "markets": [ "Latin America" ], "summary": "Kia integrated first-party, campaign and website data to improve targeting and measurement for a Sportage campaign. Rather than defining conversion only as a completed sale, the program counted actions such as test-drive requests, dealer searches, brochure downloads and quote requests.", "outcome": "The approach was presented as a way to connect media exposure with dealership-oriented actions and to create more consistent measurement across channels and devices.", "sourceUrl": "https://www.thinkwithgoogle.com/intl/ko-kr/marketing-strategies/data-and-measurement/%EB%8D%B0%EC%9D%B4%ED%84%B0-%ED%86%B5%ED%95%A9-%EA%B8%B0%EB%B0%98-%EC%A0%84%EB%9E%B5%EC%9D%84-%ED%86%B5%ED%95%9C-%EA%B8%B0%EC%95%84%EC%9E%90%EB%8F%99%EC%B0%A8%EC%9D%98-%EC%84%B1%EA%B3%B5%EC%A0%81-%EB%A7%88%EC%BC%80%ED%8C%85-%EC%BA%A0%ED%8E%98%EC%9D%B8/" }, { "year": 2010, "name": "Kia Soul Station on Pandora", "markets": [ "United States" ], "summary": "Kia created a branded Pandora radio station associated with the Soul and targeted at younger, digitally active consumers. The mobile experience combined music programming with display and video advertising for the vehicle.", "outcome": "The supplied report said the station’s audience engagement exceeded Pandora’s automotive average, although it did not provide independently audited sales attribution.", "sourceUrl": "https://www.marketingdive.com/ex/mobilemarketer/cms/news/advertising/6746.html" }, { "year": 2025, "name": "The Kia EV5 with Five Guys and The Family SUEV", "markets": [ "South Korea" ], "summary": "The EV5 launch used two complementary executions. A print collaboration with Five Guys visually wrapped the vehicle in burger foil, while a television film portrayed a family road trip and emphasized cabin space, convenience and shared time.", "outcome": "The campaign won the Korea Advertising Awards’ print grand prize and television-video silver award. A related ten-day pop-up at Kia Unplugged Ground in Seongsu reportedly attracted approximately 6,000 visitors, according to the supplied company material.", "sourceUrl": "https://www.hyundaimotorgroup.com/ko/news/CONT0000000000194866" } ], "scandals": [ { "year": 2014, "title": "Controversy surrounding Kia Mexico plant agreement", "summary": "The construction and land arrangements for Kia’s Nuevo León plant attracted controversy over allegedly uneven land purchases and favorable terms in the agreement with local authorities.", "sourceUrl": "https://en.wikipedia.org/wiki/Kia", "sourceUrls": [ "https://en.wikipedia.org/wiki/Kia" ] }, { "year": 2020, "title": "Kia recalls vehicles over ABS module short-circuit risk", "summary": "Kia Motors America issued a recall of certain 2006–2010 Sedona and 2007–2009 Sorento vehicles because moisture may enter the ABS module and cause an electrical short that may lead to an engine-compartment fire. The recall affected 228,829 vehicles. Kia said it would notify owners, and dealers would install a relay free of charge.", "sourceUrl": "https://www.clarksvilleonline.com/2020/02/25/kia-recalls-over-200000-vehicles-because-abs-module-may-short-circuit/", "sourceUrls": [ "https://www.clarksvilleonline.com/2020/02/25/kia-recalls-over-200000-vehicles-because-abs-module-may-short-circuit/" ] }, { "year": 2020, "title": "Kia recalls about 229,000 vehicles over fire risk", "summary": "Kia recalled nearly 229,000 Sedona and Sorento vehicles in the United States after moisture entering the anti-lock braking system module could cause an electrical short and fire. Kia said it had received reports of seven fires and no injuries. Dealers were to install a relay; the recall was expected to begin April 10.", "sourceUrl": "https://auto.sina.com.cn/news/hy/2020-02-21/detail-iimxxstf3221712.shtml", "sourceUrls": [ "https://auto.sina.com.cn/news/hy/2020-02-21/detail-iimxxstf3221712.shtml" ] }, { "year": 2020, "title": "Kia recalls 5,128 Seltos vehicles in Russia", "summary": "Kia Motors Russia and the CIS issued a recall for 5,128 Kia Seltos (SP2) vehicles sold from December 2019 to June 2020. According to the recall notice, the steering column on vehicles equipped with a mechanical locking system may not lock when parked. The affected vehicles will have the steering column shaft replaced free of charge.", "sourceUrl": "https://tass.com/economy/1177919", "sourceUrls": [ "https://tass.com/economy/1177919" ] }, { "year": 2020, "title": "NHTSA announces fines and safety-improvement requirements for Hyundai and Kia", "summary": "The U.S. National Highway Traffic Safety Administration (NHTSA) announced that Hyundai and Kia must pay $137 million in fines and fund safety improvements over their handling of recalls. Hyundai will pay $54 million and invest $40 million in safety operations; another $46 million in penalties will be deferred subject to safety conditions.", "sourceUrl": "https://www.nbcwashington.com/news/national-international/after-being-fined-by-us-hyundai-recalls-more-vehicles/2496954/", "sourceUrls": [ "https://www.nbcwashington.com/news/national-international/after-being-fined-by-us-hyundai-recalls-more-vehicles/2496954/" ] }, { "year": 2020, "title": "US government orders Kia and Hyundai to pay $137 million in fines", "summary": "The US government ordered Kia and Hyundai to pay $137 million in fines, citing the companies' slowness in issuing recalls and making safety improvements. The report places the order in the week before its December 8 publication but does not give an exact day. The event is recorded with a December 2020 date. The source is a Scripps News report on the matter.", "sourceUrl": "https://www.scrippsnews.com/business/auto/kia-issues-recall-for-300-000-vehicles", "sourceUrls": [ "https://www.scrippsnews.com/business/auto/kia-issues-recall-for-300-000-vehicles" ] }, { "year": 2021, "title": "Kia recalls 2020–2021 Soul and 2021 Seltos vehicles", "summary": "Kia Motors North America issued a safety recall covering 21,849 2021 Kia Seltos vehicles and 125,400 2020–2021 Kia Soul vehicles over potentially improperly heat-treated piston oil rings, which could cause engine damage, stalling, or fire. The recall is scheduled to begin June 11, 2021; Kia said affected owners would be directed to dealerships for inspection and eligible engines would be replaced free of charge.", "sourceUrl": "https://kikn.com/two-kia-models-are-recalled-for-risk-of-engine-fire/", "sourceUrls": [ "https://kikn.com/two-kia-models-are-recalled-for-risk-of-engine-fire/" ] }, { "year": 2021, "title": "Kia recalls Soul and Seltos vehicles over fire risk", "summary": "In 2021, Kia announced a recall of 147,249 Soul and Seltos vehicles. According to the announcement, improperly heat-treated piston rings may cause an engine stall or fire. Kia stated that it was not aware of any related fires or injuries and estimated that 1% of the recalled cars were affected. The recall covers the potential defect described in the notice and the manufacturer's stated assessment of its scope.", "sourceUrl": "https://smnewsnet.com/archives/490106/kia-recalls-147000-seltos-and-soul-vehicles-for-fire-risks/", "sourceUrls": [ "https://smnewsnet.com/archives/490106/kia-recalls-147000-seltos-and-soul-vehicles-for-fire-risks/" ] }, { "year": 2021, "title": "Kia recalls certain Stinger vehicles over inaccurate fuel gauge readings", "summary": "Kia recalled 53 Stinger vehicles from the 2020 and 2021 model years after identifying a software error that could cause inaccurate fuel gauge readings. The company planned to notify U.S. dealers on December 7 and to mail customer notices on December 10 with instructions to bring affected vehicles in for a fix.", "sourceUrl": "https://www.autoevolution.com/news/kia-recalls-certain-stinger-vehicles-for-inaccurate-fuel-gauge-reading-174201.html", "sourceUrls": [ "https://www.autoevolution.com/news/kia-recalls-certain-stinger-vehicles-for-inaccurate-fuel-gauge-reading-174201.html" ] }, { "year": 2021, "title": "Kia announces recall of some fourth-generation Carnival vehicles", "summary": "Kia Automotive Co., Ltd. filed a recall plan covering 395 vehicles produced from October 27 to November 19, 2021. The right-side power sliding door actuator may malfunction and open while the vehicle is moving. Dongfeng Yueda Kia said it would replace the affected actuator gear assemblies free of charge.", "sourceUrl": "https://auto.sina.com.cn/news/hy/2021-12-22/detail-ikyakumx5676381.shtml", "sourceUrls": [ "https://auto.sina.com.cn/news/hy/2021-12-22/detail-ikyakumx5676381.shtml" ] }, { "year": 2021, "title": "Kia recall of Cadenza and Sportage vehicles", "summary": "Kia confirmed that certain 2017–2021 Cadenza and Sportage vehicles were affected by a safety recall because the hydraulic electronic control unit could short-circuit, increasing the likelihood of an engine fire. Kia instructed owners to park affected vehicles outdoors and away from other vehicles or structures until repairs are completed.", "sourceUrl": "https://kwhn.iheart.com/content/2021-03-10-kia-recalls-nearly-380000-vehicles-over-potential-fire-risk/", "sourceUrls": [ "https://kwhn.iheart.com/content/2021-03-10-kia-recalls-nearly-380000-vehicles-over-potential-fire-risk/" ] }, { "year": 2021, "title": "Kia recalls Sorento vehicles over faulty eCall SOS function", "summary": "Kia announced a recall affecting 965 Sorento vehicles in the UK manufactured between September 1 and December 14, 2020. In affected vehicles, deployment of an airbag could prevent the vehicle identification number from being transmitted by the eCall system. Kia was contacting owners and arranging dealer appointments to reset the system.", "sourceUrl": "https://www.shropshirestar.com/lifestyle/cars/kia-issues-sorento-recall-over-faulty-ecall-sos-feature-5994333", "sourceUrls": [ "https://www.shropshirestar.com/lifestyle/cars/kia-issues-sorento-recall-over-faulty-ecall-sos-feature-5994333" ] }, { "year": 2020, "title": "Hyundai and Kia announce recall of imported vehicles in China", "summary": "Hyundai Motor (China) Investment Co. filed a recall plan covering 43,712 imported Hyundai Santa Fe vehicles and 3,686 imported Kia Sorento and Carnival vehicles. The ABS module may leak electricity or short-circuit if moisture enters its connector, creating a fire hazard. The recall is scheduled to begin on June 30, 2020, with free relay installations to change the module's power supply.", "sourceUrl": "http://auto.people.com.cn/n1/2020/0323/c1005-31643907.html", "sourceUrls": [ "http://auto.people.com.cn/n1/2020/0323/c1005-31643907.html" ] }, { "year": 2020, "title": "Kia recalls Optima cars and Sedona minivans over fuel-leak risks", "summary": "Kia announced two U.S. recalls covering more than 193,000 vehicles: nearly 142,000 2013 and 2014 Optima cars with fuel hoses that can deteriorate and crack, and about 51,000 2011 and 2012 Sedona minivans with fuel injector rails that can crack. The defects can cause fuel leaks and fires. No fires or injuries had been reported in either recall.", "sourceUrl": "https://toronto.citynews.ca/2020/02/27/kia-recalls-over-193k-vehicles-fuel-leaks-can-cause-fires/", "sourceUrls": [ "https://toronto.citynews.ca/2020/02/27/kia-recalls-over-193k-vehicles-fuel-leaks-can-cause-fires/" ] }, { "year": 2019, "title": "Kia recalls 69,324 KX5 vehicles in China", "summary": "Dongfeng Yueda Kia recalled 69,324 Kia KX5 vehicles in China, citing a recurring oil-level issue and power decline associated with the previous recall. The company said it would replace engine coolant pipes, upgrade ECU software and provide a lifetime free quality warranty for engine faults caused by the issue.", "sourceUrl": "http://auto.sina.com.cn/news/hy/2019-11-01/detail-iicezzrr6412483.shtml", "sourceUrls": [ "http://auto.sina.com.cn/news/hy/2019-11-01/detail-iicezzrr6412483.shtml" ] } ], "decisions": [ { "year": 1998, "type": "mna", "title": "Accept Hyundai Motor Company takeover", "context": "Kia’s bankruptcy during the Asian financial crisis created a need for new ownership and capital.", "action": "Kia reached an agreement under which Hyundai Motor Company acquired a controlling interest after outbidding Ford.", "aftermath": "Kia became a major affiliate of Hyundai Motor Group while continuing as a separate automotive brand and listed company.", "financials": null, "competitorReactions": [], "sourceUrl": "https://en.wikipedia.org/wiki/Kia" }, { "year": 2021, "type": "strategy", "title": "Adopt Kia corporate name and electrification-focused identity", "context": "The company sought to move beyond its historical association with budget vehicles and communicate a wider mobility and electric-vehicle strategy.", "action": "Kia removed “Motors” from its corporate branding, launched a redesigned logo, and adopted “Movement that inspires.”", "aftermath": "The new identity accompanied expansion of dedicated electric models such as the EV6 and EV9.", "financials": null, "competitorReactions": [], "sourceUrl": "https://en.wikipedia.org/wiki/Kia" }, { "year": 1999, "type": "mna", "title": "Acceptance of Hyundai acquisition", "context": "Kia’s financial distress during the Asian financial crisis led to restructuring and an international sale process.", "action": "Hyundai Motor Company acquired Kia after the international bidding process, bringing the automaker into the Hyundai Motor Group orbit.", "aftermath": "The transaction provided access to group-scale platforms, purchasing and engineering resources while Kia continued operating as a distinct listed company and consumer brand.", "financials": null, "competitorReactions": [], "sourceUrl": "https://ko.wikipedia.org/wiki/%EA%B8%B0%EC%95%84_(%EA%B8%B0%EC%97%85)" }, { "year": 2021, "type": "strategy", "title": "Corporate identity and brand relaunch", "context": "Kia sought to move beyond the traditional image of a conventional automobile manufacturer as electrification and new mobility models became more important.", "action": "The company adopted Kia as its principal name, introduced a new logo and presented the ‘Movement that inspires’ brand philosophy.", "aftermath": "The relaunch made design, sustainability, customer experience and mobility solutions more prominent in Kia’s global positioning.", "financials": null, "competitorReactions": [], "sourceUrl": "https://worldwide.kia.com/ko" }, { "year": 2021, "type": "product_launch", "title": "Launch of the EV6", "context": "Kia needed a dedicated electric vehicle to demonstrate its transition from internal-combustion platforms to purpose-designed battery-electric products.", "action": "The company launched the EV6 on Hyundai Motor Group’s dedicated E-GMP electric-vehicle architecture.", "aftermath": "EV6 established a foundation for later dedicated EV models, including the larger EV9, and strengthened Kia’s technology-led brand narrative.", "financials": null, "competitorReactions": [], "sourceUrl": "https://worldwide.kia.com/ko" }, { "year": 2023, "type": "strategy", "title": "Expansion into purpose-built vehicles", "context": "Kia identified adaptable commercial and passenger mobility as an opportunity beyond conventional model categories.", "action": "The company made purpose-built vehicles a central part of its future mobility strategy alongside electric and hybrid vehicles.", "aftermath": "PBVs became a stated growth area intended to support flexible vehicle interiors, business applications and new mobility services.", "financials": null, 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Advertising Awards", "url": "https://www.hyundaimotorgroup.com/ko/news/CONT0000000000194866" }, { "title": "Kia company history", "url": "https://ko.wikipedia.org/wiki/%EA%B8%B0%EC%95%84_(%EA%B8%B0%EC%97%85)" }, { "title": "Song Ho-sung profile and Kia strategy", "url": "https://www.businesspost.co.kr/BP?command=article_view&num=382012" }, { "title": "Data-integrated Kia Sportage marketing case", "url": "https://www.thinkwithgoogle.com/intl/ko-kr/marketing-strategies/data-and-measurement/%EB%8D%B0%EC%9D%B4%ED%84%B0-%ED%86%B5%ED%95%A9-%EA%B8%B0%EB%B0%98-%EC%A0%84%EB%9E%B5%EC%9D%84-%ED%86%B5%ED%95%9C-%EA%B8%B0%EC%95%84%EC%9E%90%EB%8F%99%EC%B0%A8%EC%9D%98-%EC%84%B1%EA%B3%B5%EC%A0%81-%EB%A7%88%EC%BC%80%ED%8C%85-%EC%BA%A0%ED%8E%98%EC%9D%B8/" }, { "title": "Fourth-generation Sorento campaign", "url": "https://innosight.innocean.com/project/%EA%B8%B0%EC%95%84%EC%9E%90%EB%8F%99%EC%B0%A8-4%EC%84%B8%EB%8C%80-%EC%8F%98%EB%A0%8C%ED%86%A0-%EC%BA%A0%ED%8E%98%EC%9D%B8" }, { "title": "Daum and Kia 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"https://kwhn.iheart.com/content/2021-03-10-kia-recalls-nearly-380000-vehicles-over-potential-fire-risk/" }, { "title": "Kia recalls Sorento vehicles over faulty eCall SOS function", "url": "https://www.shropshirestar.com/lifestyle/cars/kia-issues-sorento-recall-over-faulty-ecall-sos-feature-5994333" }, { "title": "Hyundai and Kia announce recall of imported vehicles in China", "url": "http://auto.people.com.cn/n1/2020/0323/c1005-31643907.html" }, { "title": "Kia recalls Optima cars and Sedona minivans over fuel-leak risks", "url": "https://toronto.citynews.ca/2020/02/27/kia-recalls-over-193k-vehicles-fuel-leaks-can-cause-fires/" }, { "title": "Kia recalls 69,324 KX5 vehicles in China", "url": "http://auto.sina.com.cn/news/hy/2019-11-01/detail-iicezzrr6412483.shtml" }, { "title": null, "url": "https://korea.stripes.com/travel/korea-grand-festival-discounts.html" }, { "title": null, "url": 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WAKA 8", "url": "https://www.waka.com/2022/01/28/on-your-side-consumer-alert-kia-recalls-410k-vehicles-over-air-bag-issue/" }, { "title": "Park outside: Kia recalls nearly 308K vehicles for fire risk", "url": "https://economictimes.indiatimes.com/news/international/business/park-outside-kia-recalls-nearly-308k-vehicles-for-fire-risk/articleshow/81414115.cms" }, { "title": "Park Your Kia Outside: Kia Recalls 380K Vehicles Over Potential Fire Risk", "url": "https://103gbfrocks.com/park-your-kia-outside-kia-recalls-380k-vehicles-over-potential-fire-risk/" } ], "jsonLd": [ { "@context": "https://schema.org", "@type": [ "Organization", "Brand" ], "@id": "https://worldbrand.ai/brand-wiki/kia#entity", "name": "Kia", "url": "https://worldbrand.ai/brand-wiki/kia", "description": "A South Korean multinational automaker and Hyundai Motor Group affiliate producing passenger cars, SUVs, commercial vehicles, hybrids, and electric vehicles.", "sameAs": [ "https://www.kia.com" ], "foundingDate": "1944", "founder": { "@type": "Person", "name": "Kim Cheol-ho" }, "parentOrganization": { "@type": "Organization", "name": "Hyundai Motor Group" }, "address": { "@type": "PostalAddress", "addressLocality": "Seoul", "addressCountry": "South Korea" }, "tickerSymbol": "KRX: 000270", "alternateName": [ "起亚", "起亚汽车", "Kia Corporation", "Kia Motors", "Kia Motors Corporation", "기아 주식회사" ] }, { "@context": "https://schema.org", "@type": "WebPage", "@id": "https://worldbrand.ai/brand-wiki/kia", "name": "Kia", "url": "https://worldbrand.ai/brand-wiki/kia", "dateModified": "2026-11-03T13:12:22.660Z", "isPartOf": { "@type": "Dataset", "name": "Brand Wiki", "url": "https://worldbrand.ai/brand-wiki" }, "publisher": { "@type": "Organization", "name": "WorldBrand.ai", "url": "https://worldbrand.ai" }, "publishingPrinciples": "https://worldbrand.ai/editorial-policy", "mainEntity": { "@id": "https://worldbrand.ai/brand-wiki/kia#entity" }, "speakable": { "@type": "SpeakableSpecification", "cssSelector": [ "h1", "[data-brandwiki-speakable='definition']" ] } }, { "@context": "https://schema.org", "@type": "BreadcrumbList", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Brand Wiki", "item": "https://worldbrand.ai/brand-wiki" }, { "@type": "ListItem", "position": 2, "name": "Kia", "item": "https://worldbrand.ai/brand-wiki/kia" } ] } ] }