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Frosted Mini-Wheats controversies

Controversies tied to this brand in public sources. A listing is not a finding of fault.

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  1. 2009

    FTC challenge to attentiveness claims

    The Federal Trade Commission said Kellogg’s advertising misrepresented research by claiming that Frosted Mini-Wheats improved children’s attentiveness by nearly 20 percent. Kellogg agreed to remove the claim from future advertising without admitting wrongdoing.