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DC controversies

Controversies tied to this brand in public sources. A listing is not a finding of fault.

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  1. 2019

    DC deletes promotional post after backlash in China

    Public backlash

    Chinese netizens complained about DC’s promotional poster for an upcoming comic, suspecting the imagery was a show of support for Hong Kong’s anti-government protests; DC deleted the Instagram post. The source reports the backlash and the company’s subsequent action.

    Company response

    • Remediation — DC

      DC deleted its post on Instagram promoting the new Dark Knight Returns: The Golden Child comic bearing the words "The Future Is Young"

    Source excerpt

    • Because of the imagery, some Chinese netizens suspected it was a show of support for Hong Kong’s anti-government protests.
    • DC Comics, also the publisher of popular superheroes like Superman and Wonder Woman, recently deleted an Instagram post promoting an upcoming Dark Knight Returns comic after Chinese netizens complained.