Controversies
Controversies tied to this brand in public sources. A listing is not a finding of fault.
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2021
Grupo Modelo sues Constellation over Corona Hard Seltzer
Lawsuit filed
AB InBev's Mexican arm, Grupo Modelo, sued Constellation Brands in a U.S. district court, alleging that applying the Corona name to a hard seltzer breached a licensing arrangement limited to beer. Constellation said it had complied with the agreement and would defend its rights.
Company response
Denial — Constellation Brands
Constellation said it had “fully and completely” complied with the terms of the sub-license agreement and would vigorously defend its rights.
Source excerpt
Anheuser-Busch InBev's Mexican arm Grupo Modelo sued U.S. firm Constellation Brands for breaching a deal on the use of the Corona brand name by applying it to a non-beer product.
Constellation said it had “fully and completely” complied with the terms of the sub-license agreement and would vigorously defend its rights.
The suit was filed in the US district court of the southern district of New York on Monday after AB InBev was unable to settle the matter directly with Constellation.
2020
House on Hood faces backlash over Corona promotion
Public backlash
House on Hood, a bar in New Zealand, faced online backlash over a promotion for Corona beer that referenced the coronavirus outbreak. The bar replaced the original advertisement with a toned-down version. Lion, which distributes Corona in New Zealand, said it was unaware of the promotion and condemned the bar for running it.
House on Hood faced online backlash in New Zealand over a promotion for Corona beer that referenced the coronavirus outbreak. The bar replaced the original advertisement with a toned-down version. Lion, which distributes Corona in New Zealand, said it was unaware of the promotion and condemned the bar for running it.
Company response
Remediation — House on Hood
House on Hood has replaced an ad on its Facebook page that reportedly offered Corona beers "while the pandemic lasts," with a more toned down version of the promotion.
Source excerpt
A bar in New Zealand ruffled feathers online with its advertisements for Corona beer specials amid the deadly coronavirus outbreak in China.
Several people accused House on Hood of being insensitive in the comments section.
House on Hood has replaced an ad on its Facebook page that reportedly offered Corona beers "while the pandemic lasts," with a more toned down version of the promotion.
2020
House of Hood faces backlash over Corona promotion
Public backlash
House of Hood faced online backlash after advertising Corona beers for $6.50 "while the pandemic lasts," using the coronavirus outbreak in the promotion. The article also reports that Corona's New Zealand distributor Lion asked for the post to be removed.
Source excerpt
The venue displayed a now-deleted poster advertising that Corona beers would be $6.50 "while the pandemic lasts."
Thankfully, Corona's New Zealand distributor Lion asked for the post to be removed,
A bar in New Zealand has come under fire for using the devastating coronavirus epidemic to promote Corona beer.