Skip to content

Cheetah Mobile controversies

Controversies tied to this brand in public sources. A listing is not a finding of fault.

Back to profile5 entries

  1. 2022

    SEC insider-trading and disclosure case

    The SEC alleged that Sheng Fu and Ming Xu traded Cheetah Mobile shares after receiving material information about declining advertising revenue. It also alleged that Fu made misleading public statements and failed to disclose negative revenue trends in company reports.

  2. 2020

    Google Play removal

    Google removed nearly 600 applications, including Cheetah Mobile’s applications, citing violations of policies covering disruptive advertising and disallowed interstitial advertisements.

  3. 2020

    Google removes nearly 600 apps over mobile ad fraud

    Issue disclosure

    Google said nearly 600 apps were removed from the Play Store for mobile ad fraud; the article says the apps included all those associated with Cheetah Mobile, and that they were also barred from Google Ad Manager and Google AdMob.

    Source excerpt

    • The same apps have also been barred from Google Ad Manager and Google AdMob, monetization channels often used on this platform.
    • Google has released a blog post explaining why nearly 600 apps have just been removed from Android's Play Store. These apps were deemed guilty of "mobile ad fraud", which contravenes the Mountain View giant's policies. The apps in question include all those associated with the company Cheetah Mobile.
  4. 2018

    Mobile-advertising click-fraud allegations

    Cheetah Mobile applications were implicated in reporting about a large click-fraud scheme involving mobile advertising. Cheetah Mobile denied the allegations, while Google removed two applications from Google Play.

  5. 2014

    Allegations of deceptive Clean Master advertising

    Reports described advertisements connected with Clean Master that used alarming or misleading device-infection warnings. Other reporting alleged that the application encouraged users to replace Google Chrome with Cheetah Mobile’s browser during optimization flows.