Recent events
Recent events tied to this brand in public sources.
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2020
Cheers enters Xiaomi Youpin in cross-brand cooperation
Cheers officially entered Xiaomi Youpin, and the article described the move as cross-brand cooperation with Xiaomi. The platform was presented as a place to showcase Cheers products and expand its online marketing channels.
2020
返利网 launches the “住好家” channel
返利网 launched its “住好家” channel, offering users a one-stop home-furnishing shopping service with participating brands including 芝华仕, 顾家 and 富安娜.
2020
NTUC FairPrice expands shopperplus in-store advertising partnership
NTUC FairPrice expanded shopperplus’s remit from operating in 62 stores to covering 376 stores nationwide, including 163 Cheers and 67 Unity stores. The expanded remit covered selected in-store shopper advertising and shopper experiences.