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Bosideng controversies

Controversies tied to this brand in public sources. A listing is not a finding of fault.

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  1. 2022

    Double 11 price hike-then-discount allegations; regulatory probe finds no deceptive conduct

    During Double 11 in 2022, consumers questioned whether Bosideng down jackets had raised prices before offering discounts. After inspecting the flagship store's sales records, regulators reported that they found no behavior of the relevant products raising prices before reducing them or deceiving consumers. This item preserves the consumer allegations and the verification result, and does not present the original allegation as proven price fraud.

  2. 2019

    Short-seller alleges financial and related-party transaction issues; company denies

    In June 2019, Bonitas Research released a short-selling report on Bosideng, questioning matters including its finances and related-party transactions. The company issued a clarification denying the allegations, supplemented explanations of the transactions, and said it reserved the right to pursue legal liability. This item concerns a short-selling dispute and does not equate to a regulatory finding of financial fraud.

  3. Bloomberg erroneous market cap report