boohoo controversies
Controversies tied to this brand in public sources. A listing is not a finding of fault.
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2026
Boohoo fined €2.3m by French consumer watchdog over deceptive discounts
Fine or penalty
France's Directorate-General for Competition, Consumer Affairs and Fraud Control fined Boohoo €2.3 million (£2 million) after finding that 40% of examined promotions were not genuine price reductions, 7% offered smaller reductions than advertised, and 48% actually represented a price increase; the regulator also found Boohoo used terms such as 'leather' and 'suede' to market synthetic products, contravening French product labelling rules. Boohoo said the issues related to October 2023 to February 2024 under previous management and had been resolved.
Company response
Clarification — Boohoo
A Boohoo spokesperson said the issues identified by the French regulator related to a previous period.
Ongoing disclosure — Boohoo
We have cooperated fully with the regulator, and continue to review how ?we price and label our products.
Source excerpt
Boohoo was fined €2.3 million (£2 million) by France’s consumer watchdog over deceptive practices such as offering fake discounts.
It found that 40% of the promotions examined were not genuine price reductions. A further 7% offered a smaller reduction than advertised, while 48% actually represented a price increase.
A Boohoo spokesperson said the issues identified by the French regulator related to a previous period.
2020
Leicester garment-supplier labour allegations
The Sunday Times and other reporting alleged that workers at factories supplying Boohoo Group garments in Leicester faced poor conditions, inadequate social distancing and possible underpayment. An independent review commissioned by the group found serious weaknesses in governance and oversight of the supply chain, while stating that it did not find evidence of slavery or forced labour within the review's defined scope. The group announced remediation, strengthened compliance processes and changes to supplier management.