Controversies
Controversies tied to this brand in public sources. A listing is not a finding of fault.
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2008
Consumer complaints and alleged deceptive dealership practices
Bill Heard Enterprises faced repeated enforcement activity from Georgia consumer authorities and allegations that its dealerships misled customers about vehicle purchases, financing qualifications, and the vehicles being purchased. The reference reports 113 Georgia consumer complaints during 2006 and 2007, compared with ten complaints combined for five major competitors.
2008
Disputed General Motors recall-notice promotion
The company was accused of using a fake urgent potential-recall notice attributed to General Motors to encourage previous customers to buy new vehicles. Georgia filed or announced legal action over the matter, and the dispute remained unresolved when the company closed.