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Apple Jacks controversies

Controversies tied to this brand in public sources. A listing is not a finding of fault.

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  1. 2004

    Criticism of the Bad Apple advertising portrayal

    Health-food advocacy organizations, including the Center for Science in the Public Interest, criticized advertising that treated the Apple character as an antagonist. Critics argued that the campaign could discourage children from viewing fruit positively. The advertising was subsequently adjusted to present Apple and CinnaMon as competitive friends.

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