Controversies
Controversies tied to this brand in public sources. A listing is not a finding of fault.
Back to profile4 entries
2026
Missouri attorney general sues Temu over data privacy and counterfeit merchandise
Lawsuit filed
The Missouri Attorney General's office, led by Catherine Hanaway, announced a lawsuit on Tuesday against online shopping platform Temu, alleging the company illegally collects personal information, misleads shoppers and sells counterfeit merchandise. The suit claims Temu's app collects location data from users' mobile devices without their knowledge or consent and can access users' cameras and microphones, and raises concerns the information could reach the Chinese Communist Party. The office also said it found listings for merchandise bearing trademarks of the St. Louis Cardinals, St. Louis Blues, Anheuser-Busch and the University of Missouri allegedly sold without authorization. Hanaway is seeking a permanent injunction, civil penalties and other relief under the Missouri Merchandising Practices Act; the allegations have not been verified in court.
Stated objective. Seek a permanent injunction, civil penalties and other relief under the Missouri Merchandising Practices Act.
Source excerpt
In addition to privacy allegations, the attorney general's office said it found listings for merchandise bearing the trademarks of Missouri athletic teams and other regional brands, including the St. Louis Cardinals, St. Louis Blues, Anheuser-Busch and the University of Missouri. The state alleges the merchandise was sold without authorization.
The Missouri attorney general has sued online shopping platform Temu, alleging the company illegally collects personal information, misleads shoppers and sells counterfeit merchandise.
The lawsuit, announced Tuesday by Attorney General Catherine Hanaway's office, claims Temu's app collects location data from users' mobile devices without their knowledge or consent and can access users' cameras and microphones.
2021
Lawsuit over Bud Light Platinum Seltzer labeling
Lawsuit filed
Stella Khaimova filed a complaint against Anheuser-Busch alleging consumer fraud and misrepresentation over “Made With Agave” labeling and marketing for Bud Light Platinum Seltzer. The complaint alleges the product contains agave syrup rather than agave spirits and seeks class certification for purchasers in Illinois, Iowa, and Arkansas.
Source excerpt
The complaint alleges that consumers are misled by the statement “Made with Agave” because it gives consumers the impression the product contains a more valued type of agave ingredient than it does.
According to the complaint, Khaimova seeks class certification for all persons in Illinois, Iowa and Arkansas who purchased Bud Light Platinum Seltzers.
On Tuesday, Stella Khaimova filed a complaint against Anheuser-Busch, LLC in the Northern District of Illinois, alleging consumer fraud and misrepresentation for its use of “Made With Agave” on labels and marketing material for Bud Light Platinum Seltzer.
2021
Suzie’s Brewery sues Anheuser-Busch over hard seltzer advertising
Lawsuit filed
Suzie’s Brewery Co. filed a lawsuit against Anheuser-Busch, alleging that its advertising for Michelob Ultra Organic Seltzer was misleading and harmed Suzie’s Organic Hard Seltzer. The lawsuit sought to prevent certain “first,” “first-of-its-kind” or “only” claims and sought damages and attorney’s fees; the article reports no court determination.
Company response
Denial — Anheuser-Busch
Despite the legal action taken against it, Anheuser-Busch is standing behind its advertising campaign.
Source excerpt
Despite the legal action taken against it, Anheuser-Busch is standing behind its advertising campaign.
When Anheuser-Busch neither ceased or desisted, Suzie’s Brewery filed the lawsuit seeking to prevent the company from describing Michelob Ultra seltzer as “first” or “first-of-its-kind” or “only,” in addition to damages and attorney’s fees.
Suzie’s Brewery Co. in Pendleton filed a lawsuit on Feb. 2 in U.S. District Court against Anheuser-Busch alleging the company’s advertising campaign for a new hard seltzer product was misleading and harmed Barhyte’s brand, Suzie’s Organic Hard Seltzer.
2013
Budweiser and Michelob dilution lawsuit
A widely publicized lawsuit accused AB InBev of adding water to Budweiser and Michelob after brewing, characterizing the practice as deceptive dilution. The company maintained that brewing beer to a higher strength and adjusting it to specification was a standard production method. The lawsuit was dismissed.