Wayne McLaren (born Lawrence Gilbert McLaren, September 12, 1940 – July 22, 1992)[1] was an American stuntman, model, actor, and rodeo performer.
Biography
McLaren worked as a stuntman and rodeo rider before being hired to appear in advertisements for Marlboro.[2] McLaren competed in bronc riding and bull riding events.[3] In 1976, he did promotional work for the famous Marlboro cigarette advertising campaign as the "Marlboro Man".
After developing lung cancer in 1990, McLaren became an antismoking crusader citing his 30-year smoking habit as the cause of his cancer. During the time of McLaren's antismoking activism, Philip Morris denied that McLaren ever appeared in a Marlboro ad. In response, McLaren produced an affidavit from a talent agency that had represented him and a paycheck stub asserting that he had been paid for work on a "Marlboro print" job.