WTVE (channel 51) is a television station licensed to Willow Grove, Pennsylvania, United States, serving the Philadelphia area with home shopping programming from Shop LC. It is owned by WRNN-TV Associates alongside Princeton, New Jersey–licensed ShopHQ affiliate WMCN-TV (channel 44) and Trenton, New Jersey–licensed Class A station WPHY-CD (channel 25). WTVE and WPHY-CD share studios on East State Street in Trenton; through a channel sharing agreement, the two stations transmit using WPHY-CD's spectrum from an antenna in the Roxborough section of Philadelphia.
History
The station first signed on the air on May 4, 1980, as an independent station, originally licensed to Reading, Pennsylvania.[2] When it launched, WTVE initially maintained a general entertainment format with a mix of off-network sitcoms from the 1960s and early 1970s, movies, drama series and talk shows, as well as a local newscast. However, the station did not carry many cartoons. While the station received sizeable viewership, it was not profitable.