The Broadmoor — BrandWiki

The Broadmoor

Overview

The Broadmoor

address	1 Lake Avenue Colorado Springs, Colorado United States
coordinates	38.7911°N, -104.8502°W
building type	Hotel and resort
construction start date	1916
completion date	1918
owner	The Anschutz Corporation (The Broadmoor-Sea Island Company)
architecture firm	Warren and Wetmore
other designers	Frederick Law Olmsted Jr. (landscape architect) Donald Ross and Robert Trent Jones (golf course architects)
developer	Spencer Penrose, Albert E. Carlton, C.M. MacNeill
website	broadmoor.com

The Broadmoor (stylized as THE BROADMOOR) is a hotel and resort in the Broadmoor neighborhood, and is about 11.5 miles[1] from downtown Colorado Springs, Colorado.[2][3] The Broadmoor is a member of Historic Hotels of America of the National Trust for Historic Preservation.[4] Its visitors have included heads of state, celebrities, and professional sports stars. It is owned by the Anschutz Corporation through its subsidiary, The Broadmoor-Sea Island Company.

The main resort complex, situated at the base of Cheyenne Mountain, is 6230 ft above sea level,[5] and 5 mi southwest of downtown Colorado Springs.[6]

Facilities

Broadmoor resort

The architecture and color of the hotel is in the Mediterranean Revival style, with the pink stucco of its façade blending into the Pikes Peak area landscape. The main buildings are connected on a circular path around a lake. The original hotel building is Broadmoor Main, which was built in 1918. The others—built between 1961 and 2001—are Broadmoor South, Broadmoor West, Lakeside Suites and West Tower.[7]

The Broadmoor has 784 rooms. Many of the Broadmoor South rooms have balconies and some have fireplaces. The Penrose Room restaurant is located on the top of the nine-story building.[8] A total of eighteen restaurants are located in the main hotel buildings, as well as the golf club, pool cafes, Summit Restaurant, and Golden Bee pub. Broadmoor Golf Club has three golf courses, designed by Donald Ross, Robert Trent Jones[9] and Ed Seay and Arnold Palmer.

The full-service spa has an indoor pool, fitness center, 43 treatment rooms, relaxation room, and hair and nail salon. The resort has indoor and outdoor pools and tennis courts. There are 25 retail shops, including clothing boutiques and other shops.

A .75 mi trail goes around Cheyenne Lake, which was manmade and is creek-fed. In the summer guests can rent bikes and paddleboats. The Stables at the Broadmoor offer horseback riding.[10]

The Penrose Heritage Museum on the property, formerly called the El Pomar Carriage House Museum, houses a collection of vintage carriages and automobiles. The latter include race cars from the Pikes Peak Auto Hill Climb in the early 20th century.[11]

The Broadmoor has 185,000 sqft of meeting space. It earns 70% of its revenue from conventions.[12] The Broadmoor Fire Protection District serves the resort and surrounding area.[13]

Ranch at Emerald Valley

A 16-acre Ranch on Emerald Green on Cheyenne Mountain. Philip Anschutz purchased the property and built a main lodge and ten cabins and restored other original buildings. There are two small lakes, horse stables, a gazebo, hot tubs, and an outdoor fire pit.[14]

Cloud Camp

Spencer Penrose, founder of Broadmoor, established Cheyenne Lodge, which is now Cloud Camp, a wilderness retreat situated 3,000 feet above the resort.[15]

Fishing Camp

Located 75 minutes west of the Resort along a five-mile stretch of Tarryall River, The Broadmoor Fishing Camp borders 120,000 acres of the Lost Creek Wilderness.[16]

History

Early years

Spencer Penrose bought the property in 1916 and joined by partners Albert E. Carlton and C.M. MacNeill commissioned New York architects to design The Broadmoor as a "Grand Dame of the Rockies", evoking the elegant look, excellent service, and fine cuisine of celebrated European hotels.[17][18] Architects Warren and Wetmore, who designed Ritz-Carlton and Biltmore Hotels, were hired to design the hotel buildings. Frederick Law Olmsted Jr., son of the famed designer of Central Park and an accomplished landscape architect in his own right, took on the challenge of The Broadmoor's 3,000 acres.

Penrose hired Donald Ross, a golf architect, to design the first golf course. At the time, the golf course had the highest elevation of any in the United States. Far Eastern and European artwork and antiques were purchased for the hotel. A traditional English pub was dismantled, shipped to the United States, and reassembled at the resort. The resort had one of the first full-service spas in the country and a supervised activities club for children. Penrose's goal was to build "the finest hotel in the United States". The partnership spent $3 million seeking to realize his dream. The resort's grand opening was in 1918.[17]

A polo field was built west of the hotel in 1928. The Broadmoor Riding Arena was built across Cheyenne Lake from the main hotel in 1930. The Broadmoor's hangar was built in 1930 at the Colorado Springs Airport, east of the city, for guests' use.[19]

El Pomar Foundation ownership

During the Great Depression the hotel's business slowed, and it went into receivership in 1932. Penrose's El Pomar Investment Company sued the hotel and purchased it, becoming the sole owner. In 1937 Penrose and his wife Julie established the El Pomar Foundation, intended to provide grants to support activities in the state of Colorado.

The Broadmoor Ice Palace, an Olympic training center, opened on January 1, 1938, on the resort grounds. It held a total of fourteen National Sports Festivals, World Figure Skating Championship, and U.S. Figure Skating championships. It was renamed in 1961 as the Broadmoor World Arena. Also in 1938, the Will Rogers Memorial Stadium was built across Cheyenne Lake from the hotel. Large concerts, rodeos, and Native American dances were held here.

After Penrose died in 1939, the hotel, the Mt. Manitou Incline, the Manitou and Pikes Peak Railway, and a sizable amount of his fortune, transferred to the Foundation. Charles L. Tutt Jr., secretary of the Broadmoor Hotel and Land Company, and son of Penrose's longtime friend and partner, was made president.

As a memorial to her husband Mrs. Penrose had the Carriage House Museum (now the Penrose Heritage Museum) built for his collection of carriages and automobiles. She moved into the hotel's sixth floor in 1944.

In 1959 a ski area was built for the resort. The 144-room Broadmoor South and the International Center were built in 1961. William Thayer Tutt, son of Charles Tutt Jr., was chosen as the hotels' president that year.

On February 15, 1961, members of the U.S. Figure Skating Team were killed during the airplane crash of

Sale to Oklahoma Publishing

Due to the impact of the Tax Reform Act of 1969, the foundation sold its majority interest of the resort in 1988.[22] The resort was renovated after The Oklahoma Publishing Company gained controlling interest in 1989.

Plans were made to raze the Broadmoor Golf Club and built the Broadmoor Spa, Golf and Tennis Club for $12.2 million in 1993. The Broadmoor World Arena was torn down in April 1994 and the next year Broadmoor West was built. Between 2000 and 2002, a renovation was completed for $75 million.

A North Atlantic Treaty Organization (NATO) summit was held at the Broadmoor in October 2003 with President George W. Bush, Donald Rumsfeld, and Defence Ministers from seven countries.[23]

Between 2003 and 2008, the resort was expanded to include a group of retail stores, 160 luxury townhomes and condominiums, rooftop tennis courts, underground parking, and expansion of the third golf course.

Purchase by the Anschutz Corporation

The Anschutz Corporation purchased the resort in 2011. Since June 2016 the hotel has been managed by The Broadmoor-Sea Island Company, LLC which also manages the privately owned Sea Island, Georgia seaside resort island.