O Boticário is a Brazilian cosmetics company. It has 4,070 stores in Brazil, Portugal, Mexico, Guyana, Bolivia, Peru, United States, Paraguay, Japan, France, Angola, Colombia, Venezuela and the United Arab Emirates.
History
O Boticário was created in 1977 as a small prescription drugstore in the city of Curitiba, capital of the state of Paraná, in southern Brazil.[1] Today the company is the world's largest perfumery and cosmetics franchising network.
O Boticário's industrial and administrative complex has 34.4 thousand square meters of floor space in the city of São José dos Pinhais in the Curitiba Metropolitan Area. It employs 1,300 people and creates approximately 10 thousand jobs through its franchising network. O Boticário's first manufacturing plant was inaugurated in 1982, with just 1 thousand square meters of floor space. Then it employed 27 people who worked to manufacture about 400 thousand items a year. O Boticário's current production exceeds 59 million units.
Fundação O Boticário
In 1990, the company created the Fundação O Boticário de Proteção à Natureza (O Boticário Nature Protection Foundation), a nonprofit organization that has already sponsored 800 conservationist projects including studies, scientific research, environmental education programs and direct fauna and flora protection actions all over Brazil. The Foundation also supports the "Natural Areas Protection Program", which aims at implementing its own network of