Recent history
By 2009, Purina was one of Nestlé's fastest-growing divisions, due to an increasing willingness by consumers to spend more money on pet care. In 2008, it formed a separate company called PurinaCare with headquarters in San Antonio, Texas that sold pet insurance.[18] PetCare was later acquired by Pethealth Inc. in 2013.[19] By 2009 Purina had also introduced pet litter products and built new manufacturing facilities in Russia and Thailand.[20] Its Colorado plant built the largest privately owned solar panel system in the state.[21] In September 2010, Nestlé reached an agreement to acquire Waggin' Train, a producer of pet treats with $200 million in annual revenues.[22][23]
From 2010 to 2012, Nestlé expanded its manufacturing operations in Australia, Hungary and Germany. It also implemented the company's largest solar panel farm at its facilities in Atlanta, Georgia.[24][25][26] In 2013, Nestlé Purina PetCare acquired the pet adoption website Petfinder.[27] The following year it acquired Zuke's, a producer of cat and dog treats.[28] In April 2014, Nestlé Purina PetCare opened the first cat café in the US.[29][30]
In February 2019, the company announced plans to spend $115 million to expand its factory in Bloomfield, Missouri, to support the demand for its cat litter.[31] In November, the company invested $320 million in an old textile factory in Hartwell, Georgia.[32]
In April 2020, Nestlé Purina PetCare acquired Lily's Kitchen, a UK-based natural pet food brand.[33] In November 2020, Purina announced Nina Leigh Krueger as the new company CEO.[34] Krueger is the first female CEO of Nestlé Purina PetCare for the Americas.[35]
In October 2022, Purina announced the opening of its new facility in Rayong, Thailand.[36]
Later in November, Nestlé Purina PetCare announced its alliance with Riceland Foods to work on encouraging Riceland farm members to cultivate and grow rice with sustainable techniques starting in 2023.[37][38] The same year, Purina announced its partnership with pet-care startups from Europe and North Africa to meet the demands of more sustainable solutions for the well-being of pets.[39]
In 2023, it was announced that Purina's portfolio specifically entailed dry dog food (30%), wet dog food (4%), dry cat food (19%), wet cat food (32%) and other pet nutrition products (15%).[40] In February 2023, Purina reported its plan to acquire Red Collar Pet Foods' pet treats factory in Miami.[41] In October 2023, Purina announced the opening of two new production units at its factory in Hungary.[42]
In 2024, Purina PetCare invested €472 million to open a pet food factory in Mantua, Italy.[43] It also opened a new facility in Eden.[44][45] Later, in May, Purina invested $220 million to stimulate production in Mexico.[46][47]
By 2025, Purina PetCare Europe has factories in France, Germany, Hungary, Italy, Poland, United Kingdom and Spain.[43]
