My Little Pony: Equestria Girls (film) — BrandWiki

My Little Pony: Equestria Girls (film)

Overview

My Little Pony: Equestria Girls

director	Jayson Thiessen
producer	Sarah Wall Devon Cody
writer	Meghan McCarthy
based on	My Little Pony: Friendship Is Magic series developed for television by Lauren Faust
starring	Tara Strong Ashleigh Ball Andrea Libman Tabitha St. Germain Cathy Weseluck Rebecca Shoichet
music	William Kevin Anderson
editing	Mark Kuehnel
production companies	DHX Media Hasbro Studios
distributor

My Little Pony: Equestria Girls is a 2013 animated musical fantasy film directed by Jayson Thiessen, written by Meghan McCarthy, and produced by DHX Media Vancouver for Hasbro Studios in the United States. It is the first installment in Hasbro's Equestria Girls franchise, which serves as an anthropomorphic spin-off to the 2010 relaunch of My Little Pony. The film and franchise's introduction also commemorates the 30th anniversary of the original My Little Pony toy line.

Equestria Girls re-envisions the main characters of its parent franchise, normally ponies, as teenage humanoid characters in a high school setting. Set between the third and fourth seasons of the My Little Pony: Friendship Is Magic television series, the plot involves Twilight Sparkle pursuing her stolen crown into an alternate world, where she transforms into a humanoid teenage girl. While learning how to behave locally, Twilight encounters the parallel universe counterparts of her pony friends, who join her in the search for her crown.

Plot

Twilight Sparkle and her friends visit the Crystal Empire for her first royal summit following her coronation as a princess of Equestria. Sunset Shimmer, a rogue former student of Princess Celestia, emerges from a mirror portal and steals Twilight's crown, which contains the Element of Magic. After a chase through the castle, Sunset goes through the portal with Twilight's crown. The other princesses explain that the portal leads to an alternate world; as the other Elements of Harmony are unusable without the crown, Twilight is tasked with retrieving it from the other world before the portal closes for 30 moons. Despite Celestia's insistence that Twilight must travel alone, Spike follows her into the portal.

Twilight and Spike emerge in the other world in the forms of a humanoid teenager and a dog, respectively. Twilight investigates the nearby Canterlot High School and encounters its students and staff, several of whom resemble the ponies in Equestria. Masquerading as a transfer student, Twilight defends the counterpart of her friend Fluttershy from being bullied by Sunset. Twilight learns that Fluttershy has delivered the crown to Principal Celestia, mistaking it for a prop meant for the elected "princess" of the Fall Formal. Determining that no one would believe her claims of being a pony from another world, Twilight receives Celestia's permission to run for Fall Formal Princess against Sunset to recover the crown.

While continuing to explore school life, Twilight discovers that the counterparts of Fluttershy and her other friends from Ponyville (Pinkie Pie, Applejack, Rarity and Rainbow Dash) – have separated of hostility. Sunset sends her cohorts Snips and Snails to record a humiliating video of Twilight behaving like a pony, which is posted online and viewed by the entire school. The counterparts of Twilight's friends come to her aid, only to argue among themselves, revealing the cause of their falling out to be a series of treacherous text messages and emails they supposedly sent each other. Through a theory of Twilight's, however, the five girls realize that Sunset sent these messages to deceive them. They then reconcile and help Twilight perform a public dance routine for her campaign, which improves her image.

In another attempt to undermine Twilight, Sunset has the formal decorations in the school gym wrecked and uses edited photographs to frame Twilight. Although Sunset's ex-boyfriend Flash Sentry proves Twilight's innocence, the formal is postponed to the night after the portal to Equestria closes. Twilight and Spike reveal their true identities to the other girls, convincing them of the situation's urgency. Under Twilight's direction, they rally the other students and successfully repair the damage in time for its original schedule, earning Twilight the school's support.

On the night of the formal, Twilight wins the election and the crown, but Sunset steals it back in a scuffle after kidnapping Spike and threatening to destroy the portal to Equestria. Upon donning the crown, Sunset transforms into a demon and hypnotizes the other students, revealing her true intent to conquer Equestria with the students as her army. When Sunset attacks Twilight and her friends, their friendship activates the crown's magic, giving them pony-like ears, wings, and tails. The six girls use magic to revert Sunset and their schoolmates to normal, and Sunset, humbled by the power of the girls' friendship, tearfully apologizes for her actions. After celebrating at the formal and placing Sunset under her friends' care, Twilight and Spike return to Equestria with the crown as the portal closes, reuniting with their pony friends.

Release

Marketing

On May 12, 2013, a teaser trailer was first released on the New York Times website,[17] followed by a full theatrical trailer on Entertainment Weekly's website on June 7, 2013.[18]

Theatrical

My Little Pony: Equestria Girls had its world premiere at the Los Angeles Film Festival grand opening celebration on June 15, 2013, as part of its Family Day.[19] The event included appearances by several of the film's creative staff and voice actors.[20] It was then presented under release through Screenvision and Cineplex theaters across the United States and Canada respectively, starting on June 16, 2013. Due to a larger-than-expected number of theater-goers in the initial weeks, Screenvision added additional showings to take advantage of the interest.[21] The screenings in the United States bore no classification from the MPAA (which is not mandatory), while the Canadian screenings had ratings from provincial film classification boards (usually G).

Re-releases

The film was re-released in select theaters across the United States on June 18 and 19, 2016 by distribution company Kidtoon Films.[22]

In the United Kingdom, the film was released through Showcase Cinemas on August 10, 2013.[23] In Australia, it was released through Village Cinemas on August 24, 2013.[24] In New Zealand, it was released through Event Cinemas for two weeks starting August 31, 2013.

Home media

The film was released on Region 1 DVD and Blu-ray by Shout! Factory on August 6, 2013.[25] The Blu-ray release includes a behind-the-scenes documentary on: the film's production, karaoke songs, a "ponify yourself" video and a printable poster.[10] Shout! Factory has signed with Hasbro to distribute the film internationally both digitally and in physical medium for home entertainment after its theatrical run.[26][27]

The Region 4 DVD was released by Madman Entertainment on September 4, 2013.[28]

Television

The film made its United States television premiere on the Hub Network (a joint venture between Discovery Communications and Hasbro; now known as Discovery Family as of late 2014) on September 1, 2013.[30] On September 22, 2013, the film premiered on YTV in Canada. In the United Kingdom, the film premiered on Pop on November 23, 2013.