The Monroe was a Brass Era and vintage car built in Flint, Michigan (1914–1916), Pontiac, Michigan (1916–1918), and Indianapolis, Indiana (1918–1923).
History
In the mid-teens, R. F. Monroe was head of the Monroe Body Company in Pontiac, while William C. Durant headed Chevrolet in Flint. These two worked together to form Monroe Motor Company in Flint in August 1914. Monroe was president, while Durant was vice-president. There was a cross-stockholding arrangement between the Monroe and Chevrolet companies. Construction of the Monroe cars occurred in a plant formerly used by Chevrolet in Flint, and the Chevrolet company undertook to distribute the new Monroe automobile. In April 1916, Durant resigned his vice-presidency, and the Monroe company moved into the former Welch factory in Pontiac.[1]
The company was now reorganized as the Monroe Motor Car Company, with a capitalization increase to $1,000,000.[1] This company went bankrupt