Mitsubishi Motors Brasil, known officially as MMC Automóveis do Brasil Ltda., is the Brazilian operation of Mitsubishi Motors. Since its inauguration, it has sold more than 200 thousand vehicles in Brazil and now has an annual turnover of around R$ 4 billion, being one of the 100 largest companies in the country.
History
In 1991, Mitsubishi Motors do Brasil (MMCB) was one of the first automakers to arrive in the country after the opening of imports.[1] Six years later, in 1997, the company laid the foundation stone for its industrial unit in Catalão, southeastern Goiás. At this moment, the brand of the three diamonds started a new trajectory, ceasing to be a representative, to become the first automobile factory. in the country with 100% national capital and also the first to settle in the Central-West region.
On 15 July 1998, the first white Mitsubishi L200, with the typical Brazilian morphology, left the assembly line: double cab, diesel engine and 4-wheel drive. With 14,000 m² of built area and 150 employees, five vehicles were produced per day.[2]
In 2000, Mitsubishi launched the Anhanguera I project.