Menu
Mister Donut specializes in coffee and doughnuts.[44] However, it also serves a wide variety of other foods, such as hamburgers and noodle soups.
As of 2004, the first Mister Donut shop opened in Taiwan, featuring "doughnuts in 50 different flavors every day. Each flavor comes with a label indicating the level of sweetness." The store also sold around 15 kinds of drinks and beverages.[33]
In 2007, Mister Donut attracted media attention in Japan when it admitted it had used out-of-date syrups in some of its drinks earlier that year.[28]
The company has created special donut lines for various events, for example, creating soldier-themed doughnuts for National Doughnut Day on June 1 in Thailand, with funds benefitting military personnel in the country.[45]
In June 2013, Mister Donut in Thailand debuted the SushiDo, sushi-themed donuts created as a part of "a special sushi-themed menu." At the time, they had not been added to the menu in Japan or other countries.[46] Options included "sweet donut versions of ebi, tamago, maguro, salmon, with sugary frosting replacing raw fish."[47] For Halloween 2013, Mister Donut introduced Hello Kitty jack-o'-lantern doughnuts in pumpkin or strawberry flavors, as well as other seasonal pumpkin-flavored items, including pumpkin versions of their regular donut.[48] As of 2014, the stores in El Salvador focused on a menu described as more "homey than foreign, offering national staples like pupusas and tamales alongside giant cream-filled doughnuts."[41]
There have also been items such as strawberry-glaze donuts.[8] In April 2014, the company launched a croissant-style doughnut, which proved popular.[49]
On May 27, 2014, Mister Donut collaborated with the Japanese fast food franchise Mos Burger on the MOSDO!, a burger using "a spiral-shaped chorizo, lettuce and spicy chili sauce sandwiched between Mister Donut's French Cruller donut as the buns." The menu item was released at Mos Burger stores, while Mister Donut stores at the time were selling "Mos Burger's famous rice burger with sweet bean paste, sweet potato paste, and custard cream stuffing."[50]
In April 2015, Mister Donut released new items such as the "Brooklyn Merry-Go-Round, which uses both cookie and bagel dough." At the time, the company announced that it would "launch new key products quarterly while maintaining its standard menu."[49]
In 2015, Japan revealed a summer doughnut menu themed to Brooklyn, New York. Japan Times explained that the menu was "'Brooklyn themed' in the sense it combines several foodstuffs into one, in the style of New York-born fusion treats such as the Cronut." Items included "berry or lemon doughnuts cut in half, with a layer of yogurt added to the middle, or a chocolate option with sugary cream in the center."[51]
As of May 2016, "some 80% of the menu at Mister Donut bakery and cafe is made up of coffee drinks and the rest is doughnuts."[36]
In Japan, current items as of July 2016 may include the old-fashioned doughnuts covered in chocolate or cinnamon-flavored. There is also a "chocolate almond croissant muffin," a salty donut, a chocolate-covered churro, a financier donut, and a Japanese-style matcha kuromitsu stick.[52]
In Japan, Mister Donut's "signature" is the "Pon de Ringu, with its cartoon lion mascot."[8] The Japanese stores also sell the "pon de ring, Mister Donut's signature item that's made of a connected circle of dough balls." Pon de ring varieties include the pon de angel, which is cream-filled, and the pon de kokuto, or a pon de ring with brown sugar.[52]
