Maynards was a British confectionery manufacturer best known for manufacturing wine gums. It was acquired by Cadbury in the 1990s, which in turn was acquired by Mondelez International (originally Kraft Foods) in 2010. In 2016, the brand was joined with Bassett's to create Maynards Bassetts.
Maynards is also manufactured in Canada.[1]
History
The grandfather of engineer Kenneth Maynard Wood (co-founder of kitchen appliance company Kenwood Ltd)[2] Charles Riley Maynard and his brother Tom, started manufacturing sweets in their kitchen in 1880. Next door, Charles's wife, Sarah Ann, ran a sweet shop selling their products to the Stamford Hill area of Hackney, London. In 1896 the brothers formed the Maynards sweet company. Ten years later, in 1906, the company set-up a new factory on Vale Road, Harringay. The new factory site, below an embankment of the New River, had clean Hertfordshire spring water to be used in production, whilst proximity of the Lee Navigation and numerous railways meant easy, cheap shipping of coal, sugar, and gelatin.
Around the turn of the century, Charles Gordon, heir to the confectionery firm, suggested to his father that the company should diversify into making "wine gums". Charles Riley, a strictly teetotal Methodist, gradually came round to the idea when his son persuaded him that the new sweets would not contain alcohol. Maynards Wine Gums were introduced in 1909. The works grew to become a four-figure employer for the Harringay area. As Maynards grew, it expanded its manufacturing operations to other locations, such as a toffee factory in the Ouseburn area of Newcastle upon Tyne.
Products
Some items are licensed by Unilever and/or Nestle, such as Sour Patch Kids bar, in selected countries
- Maynards Wine Gums
- Maynard
- Maynards Wine Sours
- Maynards Sports Mixture
- Maynards Midget Gems
- Maynards Wine Gums Light
- Maynards Swedish Berries
- Maynards Fuzzy Peaches
- Maynards Swedish Fish
- Maynards Sour Cherry Blasters
- Maynards Sour Watermelons
- Maynards Sour Patch Kids
See also
External links
Sources
- Former Cadbury UK Maynards information page (archived)
References
- Dean Best. Mondelez completes Maynards expansion at plant in Canada Just Food, 2019-10-29, retrieved 2025-07-18^
- Centenary is marked of Kenwood founder who 'helped put Havant on the manufacturing map' The News (Portsmouth), 5 October 2016, retrieved 30 October 2020^
- Company analysis: Maynards Investors Chronicle, 1985