Knorr ([1] ) is a German food and beverage trademark based in Heilbronn, Germany, founded in 1838 and owned by the British-Dutch corporation Unilever since 2000, who acquired Knorr's original parent company Best Foods, with the exception of Japan, where it is made under license by Ajinomoto. It produces dehydrated soup and meal mixes, bouillon cubes and condiments.[2]
Knorr was founded in 1838 by Carl Heinrich Theodor Knorr (1800–1875). Knorr headquarters are in Heilbronn, Germany.
In 1912, the first Knorr bouillon cube was introduced. Carl Heinrich Knorr began experimenting with drying vegetables and seasoning to preserve nutrition and flavour, which led to Knorr's first launch of dried soups across Continental Europe in 1873.
Knorr is available around the world. By 2025, the Knorr brand expanded to over ninety countries, from eight countries in 1957.[3]
In some countries in Latin America, such as Mexico, the brand is known as Knorr-Suiza.
In 2015, the Knorr instant noodles came under scrutiny from the Food Safety and Standards Authority of India (FSSAI). The product wasn't approved noodle, pasta, and macaroni products by FSSAI.[4]
