Kiwi Minipris also known as just Kiwi (stylised as KIWI) is a Scandinavian supermarket chain that has over 700 retail outlets in Norway. Kiwi has about 14,000 employees. In addition to premium brands it also carries the private label First Price. In Denmark, Kiwi was a joint venture between NorgesGruppen and Dagrofa.
Kiwi was owned and operated by Norwegian businessman Per-Erik Burud.[2] After Burud's death, Jan Paul Bjørkøy was constituted as new leader of the chain.[3]
The company is a participant in the Nøkkellhullsmerket ("keyhole mark") program.[4] This is an initiative backed by health and nutrition institutions throughout Sweden, Denmark, and Norway, which aims to mark certain food items as healthy.[5]