KESE-LD (channel 35, cable channel 3) is a low-power television station licensed to Yuma, Arizona, United States, serving the Yuma, Arizona–El Centro, California market as an affiliate of the Spanish-language network Telemundo. It is owned by the News-Press & Gazette Company, alongside El Centro–licensed Fox/ABC/CW+ affiliate KECY-TV (channel 9); NPG also provides certain services to Yuma-licensed dual CBS/NBC affiliate KYMA-DT (channel 13) through a shared services agreement (SSA) with Rincon Broadcasting Group. The three stations share studios on South 4th Avenue in downtown Yuma, with an advertising sales office on West Main Street in El Centro; KESE-LD's transmitter is located southeast of Yuma.
History
The station signed on in October 1997 as the first full-time Telemundo outlet for the Yuma–El Centro market. Prior to the sign-on of the station, KSWT (now KYMA-DT) had a secondary affiliation with Telemundo, carrying some of the network's programs in the late night hours; the full Telemundo schedule could only be viewed over-the-air in western portions of the California side of the market via