Isaly's [1] was a chain of family-owned dairies and restaurants started in Mansfield, Ohio, with locations throughout the American Midwest from the early 20th century until the 1970s. It is known today for its chipped chopped ham and for creating the Klondike Bar ice cream treat, popularized by the slogan "What would you do for a Klondike Bar?"
History
The company was founded by William Isaly, grandson of Swiss immigrants who settled in Monroe County, Ohio, in the 19th century. By the early 1960s, the company boasted retail outlets that stretched from Pennsylvania to Iowa.
Isaly's early success was attributed to its loose company structure, which allowed for easy expansion without corporate overhead. William Isaly's first dairy was established in Mansfield, Ohio, where he acquired the Mansfield Pure Milk Company. Isaly expanded the core business from processing milk for sale to other grocers, to operating his own retail stores with milk, ice cream, bread and lunch counter service. Isaly also pioneered the idea of the modern convenience store by opening at least one outlet that also sold gasoline to motorists.
The first expansion of the business took the company to Marion, Ohio, after acquiring the Marion Pure Milk Company in 1914. Operated by Charles Isaly, the Marion operation was quickly modernized, and business grew accordingly.