Garfield is an American comic strip and media franchise created by Jim Davis. Originally published locally as Jon in 1976 (later changed to Garfield in 1977), then in nationwide syndication from 1978, it chronicles the life of the title character Garfield the cat, Odie the dog, and their owner Jon Arbuckle. As of 2013, it was syndicated in roughly 2,580 newspapers and journals; the comic held the Guinness World Record for being the world's most widely syndicated comic strip.[1]
Though its setting is rarely mentioned in print, according to the television special Happy Birthday, Garfield, Garfield takes place in Davis's hometown of Muncie, Indiana. Common themes in the strip include Garfield's laziness and gluttony, as well as his interactions with the other characters.
Garfield has been adapted into various forms of media. Several half-hour television specials aired on CBS between 1982 and 1991, starting with Here Comes Garfield and ending with Garfield Gets a Life. Also airing on CBS from 1988 to 1994 was the animated series Garfield and Friends, which additionally adapted Davis's comic strip U.S. Acres. All of these featured Lorenzo Music as the voice of Garfield. The feature film Garfield: The Movie was released in 2004 and Garfield: A Tail of Two Kitties two years later. Both were live-action featuring a computer-animated Garfield voiced by Bill Murray. Another animated TV adaptation, The Garfield Show, aired on France 3 in France and Cartoon Network in the United States from 2009 to 2016. In addition, Garfield has been the subject of merchandise, video games, books, and other spin-off merchandise. The strip has also been re-published in compilations; the first of these, Garfield at Large (1980), developed what came to be known as the "Garfield format" for re-publication of newspaper comics in book form.
On August 6, 2019, New York City–based Viacom (now Paramount Skydance Corporation) announced that it would acquire Paws, Inc., including most rights to the Garfield franchise (the comics, merchandise and animated cartoons).[2] The deal did not include the rights to the live-action Garfield films,[3] which are still owned by The Walt Disney Company through its 20th Century Studios label, as well as The Garfield Movie (2024), released by Alcon Entertainment and Sony Pictures under its Columbia Pictures label.[4]
History
Before Garfield
Cartoonist Jim Davis was born and raised in Muncie, Indiana. In 1973, while working as an assistant for T.K. Ryan's Tumbleweeds, he created the comic strip Gnorm Gnat, which ran in the Pendleton Times of Pendleton, Indiana, from 1973 to 1975 and met with little success. Davis had tried to syndicate the strip, but was unsuccessful; he noted that one editor told him that his "art was good, his gags were great, [but] nobody can identify with bugs." Davis decided to peruse current comic strips to determine what species of animal characters might be more popular. He felt that dogs were doing well, but noticed no prominent cats.[5]
The title character Garfield was based on the cats Davis grew up around; he took his name and personality from Davis' grandfather, James A. Garfield Davis, whom he described as "a large, cantankerous man."[6] Garfield's human owner Jon Arbuckle derived his name from a 1950s coffee commercial. Jon's roommate Lyman, added to give Jon someone to talk with, carried on the name of an earlier Gnorm Gnat character.[5]
Content
The strip's title character is Garfield, an obese orange tabby cat. Garfield's personality is defined by his sarcasm, laziness, and gluttony, with the character showing a particular affinity for lasagna. His owner is Jon Arbuckle, a man with an affinity for stereotypically nerdy pastimes. Jon's other pet is Odie, a dim-witted yellow dog. Most strips center around interactions among the three characters' conflicting personalities. For much of the strip's history, one recurring theme was Jon's unsuccessful attempts at dating, particularly involving the pets' veterinarian, Dr. Liz Wilson, a character who also carried over from Jon. However, after a 2006 story arc, the two became engaged and started to live together.[13] Many strips feature Jon, Garfield, and Odie visiting Jon's unnamed parents and brother Doc Boy on their family farm. Other side characters include various mice and spiders within the house, both frequent targets of abuse and scorn from Garfield; Garfield's teddy bear Pooky; Garfield's girlfriend Arlene, a pink cat; Nermal, a gray striped kitten who enjoys tormenting Garfield over his perceived age; and various other pets who live in the neighborhood.
Part of the strip's broad pop cultural appeal is due to its lack of social or political commentary; though this was Davis's original intention, he also admitted that his "grasp of politics isn't strong", joking that, for many years, he thought "OPEC was a denture adhesive".[14]
Marketing
As one of the world's most syndicated comic strips,[17] Garfield has spawned a "profusion"[12] of merchandise including clothing, toys, games, books, Caribbean cruises, credit cards, dolls,[18] DVDs of the movies or the TV series,[19] and related media.[20] In April 2024, Motel 6 announced Garfield as their first "Chief Pet Officer" and Garfield-themed rooms for the release of The Garfield Movie.[21]
Media
Books
Since 1980, the strip has been compiled in anthology books. The first, Garfield at Large, was published in March 1980 by Ballantine Books. These books helped increase the strip's popularity through sales, leading to several of them reaching the top of the New York Times best sellers list.[22] For these compilation books, Davis devised a book layout which is considerably longer and less tall than the average book. This allowed the strip to be oriented in the same format as it appeared in the newspaper, as opposed to earlier comic strip anthologies which often stacked the panels vertically.[22] This book style has since been referred to in the publishing industry as the "Garfield format" and has been adapted by other publishers. Davis noted that it became popular for other comic strip anthologies in particular, such as those of The Far Side.[23]
Internet
Recurring subjects and themes
Many of the gags focus on Garfield's obsessive eating and obesity; his dislike of spiders; his hatred of Mondays, diets, and any form of exertion; his constant shedding (which annoys Jon); and his abuse of Odie and Jon as well as his obsession with mailing Nermal to Abu Dhabi, or simply throwing him through the front door. Though he will eat nearly anything (with the exception of raisins and spinach), Garfield is particularly fond of lasagna; he also enjoys eating Jon's houseplants and other pets.
He also has odd relationships with household pests; Garfield generally spares mice, and even cooperates with them to cause mischief, but will readily swat or pound spiders flat. Other gags focus on Jon's poor social skills and inability to get a date; before he started dating Liz, he often tried to get dates, usually without success.[69]
Garfield's world has specific locations that appear normally on the comic strips, like the vet's office. Irma's Diner is another occasional setting. Irma is a chirpy but slow-witted and unattractive waitress/manager, and one of Jon's few friends. The terrible food is the center of most of the jokes, along with the poor management. Jon periodically visits his parents and brother on the farm. This results in week-long comical displays of stupidity by Jon and his family, and their interactions. There is a comic strip where Jon's brother Doc Boy is watching two socks in the dryer spinning and Doc Boy calls it entertainment.
On the farm, Jon's mother will cook huge dinners; Garfield hugs her for this. Jon has a grandmother who, in a strip, once kicked Odie; Garfield subsequently hugged her. Jon's parents have twice visited Jon, Garfield, and Odie in the city.
Paws, Inc.
Paws, Inc.[83] was founded in 1981 by Jim Davis to support the Garfield comic strip and its licensing. It is located in Muncie, Indiana, and has a staff of nearly 50 artists and licensing administrators. In 1994, the company purchased all rights to the Garfield comic strips from 1978 to 1993 from United Feature Syndicate. However, the original black and white daily strips and original color Sunday strips remain copyrighted to United Feature Syndicate. The full-color daily strips and recolored Sunday strips are copyrighted to Paws as they are considered a different product. Though rights to the strip remain with Paws, Inc., it is currently distributed by the Andrews McMeel Syndication. In August 2019, Davis sold Paws, Inc. to Viacom, who has placed Garfield under the Nickelodeon banner.[2]
See also
- Heathcliff – another American comic strip featuring an orange cat
Bibliography
Primary sources
Secondary sources
External links
- Archive of Garfield.com on its last day before conversion
- Garfield at Don Markstein's Toonopedia. Archived from the original on August 1, 2016.
- Garfield Show''
- Official website of the stage musical
References
- Garfield Named World's Most Syndicated Comic Strip. Business Wire, January 22, 2002, retrieved July 26, 2008^
- Brian Steinberg. Viacom Acquires Comic-Strip Cat Garfield Variety, August 6, 2019, retrieved August 6, 2019^
- Benjamin Mullin. Viacom, Hungry For Hits, Gobbles Garfield