Ebiquity is an independent marketing and media consultancy.
History
Sarah-Jane and Steve Thomson founded Thomson Intermedia in 1997, building a comprehensive database of advertising creative executions and advertising spend in the UK. The media monitoring and analytics business was floated on AIM (the Alternative Investment Market) in 2000.[4]
In 2005, Thomson Intermedia acquired Billetts – a media and marketing performance consultancy and auditing business, founded more than a decade earlier by John Billett and Andy Pearch – for £13m.[5] The acquisition enabled Thomsons to enhance its advertising intelligence database with the actual cost paid for media, not just rate card values.
In 2007, the Thomsons appointed Mike Greenlees (founder of creative agency Gold Greenlees Trott) and Nick Manning (founder of media agency Manning Gottlieb) as joint chief executives, stepping back from day-to-day management.[6] The appointment led the company to grow rapidly by acquisition, expanding into both new services and new territories over the next eight years.