Domino's Pizza Israel is the Israeli subsidiary of the pizza chain Domino's Pizza, run by master franchisee Elgad Pizza[2] with 33 branches throughout Israel.[1]
History
Domino's Pizza Israel was founded in 1990,[3] and opened their first branch in Israel in 1993.[4]
In November 2003, master franchisee, Omni Food Products declared bankruptcy.[5] Top bidder for the franchise was Morag Group at NIS 5.9 million ($1.9 million), however Omni felt the franchise should go to general manager Asaf Greenberg[6]