Digimarc Corporation is a provider of enterprise software and services. The company's software, which includes digital identifiers (i.e., serialized QR codes and digital watermarks), is designed to address counterfeiting, product authenticity, recycling accuracy, and supply chain traceability. Digimarc products are created for multiple industries such as apparel, consumer packaged goods, health and beauty, and automotive.
With the 2022 acquisition of EVRYTHNG, a software company based in London, Digimarc added a digital product cloud to its roster of products.[3]
History
The company was founded by Geoff Rhoads in 1995.
In 1996, after initial venture funding, the company released its first product: a digital watermarking plug-in bundled with Adobe Photoshop, Corel and Micrografix software.
In 1997, Bruce Davis was appointed CEO and the company's first digital-watermarking patent was granted. Today, the company has nearly 1,100 innovations patented by the U.S. Patent and Trademark office.
In 1999, the company went public with an Initial Public Offering (IPO) which raised more than $90 million.[4] That same year, the company contracted with a consortium of central banks to develop a global system used in deterring digital counterfeiting of currency.