Creed Fragrances is an Anglo-French, multi-national niche perfume house based in Paris.[1]
The company was supposedly originally founded as a tailoring house in London, England in 1760 by James Henry Creed.[2] It has boutiques in Paris, London, New York City, Beverly Hills, Sydney, Dubai, Kuwait City, Vienna, Manila, Cebu City, Mexico City, Milan, Miami, Toronto (Yorkdale Mall) and Dallas in addition to stands in high end retailers across the world. The current generation of creative directors consists of Olivier Creed and his son Erwin Creed.
Early history
James Henry Creed supposedly founded the House of Creed in London in 1760 as a tailoring establishment, however, the earliest evidence of Creed's existence hark from the late 1960s or early 1970s.[3]