The Continental Baking Company was one of the first bakeries to introduce fortified bread. It was the maker of the Twinkie and Wonder Bread. Through a series of acquisitions and mergers it became part of the former Hostess Brands company.[1][2]
History
In 1849, James Ward and his son, Hugh Ward, who came from Belfast, Ireland, opened a small bakery on Broome Street in New York City. In 1884, Hugh Ward and his son Robert Boyd Ward moved to Allegheny city (now, Pittsburgh) and opened a new bakery there.[3]
The Ward Bread Company was organized by Robert B. Ward in New York, Brooklyn and Newark in 1900. Around 1910, The Ward's Bakeries built two big factories in Bronx, NY (143rd St. and Southern Boulevard) and