Chips Ahoy! is an American chocolate chip cookie brand, baked and marketed by Nabisco, a subsidiary of Mondelez International, that debuted in 1963.[1] Chips Ahoy! cookies are available in different variations such as, original, reduced-fat, chunky, chewy, and candy-blasts;[2] each can be identified by variations in the color of the package. For example, Chips Ahoy! original has blue color packaging, while Chips Ahoy chewy has a red packaging.
In Malaysia, the brand was sold under the name Chips More!. In some regions of Latin America, it is sold under the name Pepitos!.[3]
Etymology
The name is a reference to the nautical term, "Ships Ahoy!" The actual reason for the naming is unclear.[4]