As a national private TV network
In development of a new legislation that allowed the concession to private operators of the television service, on November 24, 1997, Caracol Televisión received one of the two awards to operate as "national channel of private operation" for 10 years by the then National Television Commission (CNTV, later ANTV), the other license being granted to rival RCN Televisión. Under the chairmanship of Mábel García de Ángel, an expansion plan was implemented, in order to ensure that the infrastructure that up until that time served to produce ten and a half hours of weekly programming would reach the capacity to produce and have 18 hours a day of general programming on the air as of July 1998.
The channel began test broadcasting as an independent channel on June 10, 1998, with the live broadcast of the opening ceremony of the 1998 FIFA World Cup in France and reruns of some productions from its catalogue when it was previously a programadora. Caracol Televisión has held the broadcasting rights for the matches of the Colombia national football team under the Gol Caracol banner since 1992.
On July 10, 1998, regular broadcasts began. The signal was initially seen in Bogotá, Medellín, Cali, Pereira, Manizales and Armenia, later expanding to the rest of the country. Caracol TV and RCN TV, the holders of the only private national TV concessions, form a duopoly on Colombian national television, after an economic crisis hit Canal A and Cadena Uno, the mixed system national channels, in the early 2000s.
Distribution and productions agreements were signed with Tepuy, an international television marketing company, in 2000, and with Walt Disney International through its Buena Vista International label, in 2001, which resulted in the telenovela La baby sister. In the same year, Caracol TV sealed a content alliance with RTI Colombia and Telemundo.
Sister company Caracol Radio became part of the Spanish Grupo PRISA in 2003, ending its formal commercial ties with Caracol Televisión, which is allowed to use the Caracol brand through a special agreement.[7]
Through its newscast Noticias Caracol, the network is part of the Alianza Informativa Latinoamericana, a news exchange service formed in 2005 which includes the American network CBS among its members.
In 2007, the construction of its new headquarters in the La Floresta sector, Suba, north-western Bogotá, with an estimated cost of 30 million dollars, was completed.
In 2008, Caracol Televisión, and its subsidiaries Caracol TV América Corp. and Caracol Televisión Inc., formed one of the five largest production and distribution companies in Latin America, with a presence in more than 50 countries worldwide. In February 2009, a new cable channel called Novelas Caracol began broadcasts, carrying old and more recent telenovelas, available to subscribers of some cable operators in Colombia.
Digital terrestrial television broadcasts, using the DVB-T standard, began in 2010.
In August 2011, Caracol signed an agreement with the Arirang TV channel, operated by the Korea International Broadcasting Foundation, which would allow the two networks to cover news, sports and other topics of general interest, as well as the exchange of cultural, artistic, scientific, sports, news and other aspects when they require it, while they will join for the co-production of television programs.
In 2012 Valórem returned to the radio business with the creation of the Bluradio network, a subsidiary of Caracol TV. A second service, music station La Kalle, began in 2016.
In April 2014 Caracol TV decided to pull its HD feed from the main Colombian cable and satellite TV operators, demanding the payment of a fee, though the signal returned briefly for the 2014 FIFA World Cup; afterwards, it was pulled again. The HD feed returned to the operators, after a ruling by the Supreme Court of Bogotá and the Superintendency of Industry and Commerce, in 2017.
Shortly before the beginning of the 2014 FIFA World Cup, Caracol HD2, a digital subchannel carrying some sports events and simulcasting the main HD feed the rest of the time, was launched. On September 14, 2016, a third digital subchannel simulcasting La Kalle programming started broadcasting.
In November 2014, Caracol acquired an application developed by Gil Rabbi in collaboration with the Keshet franchise, for the interactive TV game show TOUCH. It was aired live every evening on prime time.[8][9][10][11]
On June 12, 2015, Caracol Televisión, Caracol TV América Corp and Caracol Televisión Inc, launched Caracol TV Medios, an umbrella brand with a portfolio of television channels and radio stations in Colombia.
In August 2016, the aspect ratio for the standard definition feed was modified to 16:9.
After a multi-year absence, the network plans to bring the Olympic Games back to Colombian television starting with Tokyo 2020.