Alleanza Assicurazioni S.p.A. is an Italian insurance company based in Milan. It was founded in Genoa in 1898. The company is particularly active in the life insurance sector. Since 1934 it has been part of the Generali Group and it has been part of Generali Italia since 2013.
History
In the 1870s Evan George Mackenzie had opened an insurance agency in Genoa which represented some important French, British and Austrian companies. The agency was enormously successful: eighty employees worked there and it was the largest insurance agency in Italy.[1]
On 12 October 1898, Mackenzie together with Giacomo Castelbolognesi, Enrico Rava and Giuseppe Corradi founded Alleanza Assicurazioni.[2] The company has a nominal capital of fifteen million and the paid-up capital of one and a half million lire, and operates in all insurance fields. It is the second most important insurance company in Genoa,[3] the city from which it inherits its symbol: St. George killing the dragon.