Content and programs
It was announced that 60% of the channel's programming would be produced in America, while an additional 40% would come from Al Jazeera English. That was later changed to almost all of the channel's program content being sourced from the United States. In an interview with The New York Times, head of international operations Ehab Al Shihabi said Al Jazeera America's content would on most days primarily concern domestic affairs. However, Shihabi added, "Al Jazeera's seventy bureaus around the world will mean that we will have an unparalleled ability to report on important global stories that Americans are not seeing elsewhere. We will do that when it is warranted."[22]
Al Shihabi said that the channel would feature less political discussion and celebrity news and that news gathering would take priority over maximizing profits (the network was to air only six minutes of commercials per hour, a rate far less than competing networks).[23][24] Its three-hour morning program was to have a different format focusing on hard news and not "a group of anchors chatting on a couch".[25]
Al Jazeera America aired live programming at all hours, including half-hour news bulletins.[10] Three Al Jazeera English programs that were based in Washington, The Stream, Inside Story and Fault Lines were included on the launch schedule, as well as The Frost Interview and Listening Post. The flagship nighttime show was called America Tonight. It was a weeknight news magazine that presented the day's news in Al Jazeera's long-form style with "stories that are not covered elsewhere".[26]
Al Jazeera America's original senior executive producer for news and special projects was Bob Wheelock, a former senior producer for ABC and NBC News. Wheelock left the network shortly after the launch to head up a political campaign in Delaware. CNN chief business correspondent and the anchor of Your Money, Ali Velshi was the first major name to join Al Jazeera America. He hosted a daily, half-hour show originally called Real Money with Ali Velshi, (later called Ali Velshi on Target).[27] The show was originally going to be once a week until the end of 2013 when it was re-launched as a daily show.[28]
The channel also hired Kim Bondy, a former executive producer with CNN to produce its flagship news program America Tonight, a news magazine program that was hosted by original CNN International anchor and former CBS News correspondent Joie Chen, produced from Al Jazeera America's Newseum studio in Washington, D.C., and featuring correspondents Adam May, Lori Jane Gliha, former CBS, ABC and CBC news correspondent Sheila MacVicar and former Current TV correspondent Christof Putzel.[29][30][31] The program presented in-depth segments each night on the economy, government, education, healthcare and the environment, and include breaking news stories. The program also featured work by the Al Jazeera America investigative unit and covers stories in depth from across America, revealing new insights on the news of the day and breaking stories with its own original reporting.
An American version of the popular Al Jazeera English program The Stream was originally featured on the channel. Produced from Al Jazeera's Washington, D.C. hub, and hosted by veteran journalist and former ABC News correspondent Lisa Fletcher. The show formatted to allow viewers to interact with Fletcher and her guests during the program via Twitter, Facebook, Google+ Hangouts and Skype. The show's social media team and second screen technology enabled viewers to engage 24 hours a day with new content, comments, user-generated videos and a variety of posts. The Stream relied heavily on a variety of online resources and social media tools to connect with people across the United States and around the world. This includes "Storify", which allowed the aggregation of additional information, links, and photos about show topics on the website; "Video Genie", which enables viewers to leave video questions for the show 24–7; and Twitter, Facebook, Pinterest, and Reddit. It also hosted Google+ Hangouts and uses Skype rather than satellite feeds for nearly all guest interviews.[33] Less hard-news orientated than Al Jazeera America's other shows, guests included everyone from civil rights group leaders to Kathy Griffin.
On July 21, 2013, the network hired former Fox News, MSNBC, and Current TV veteran David Shuster to host a show during "the evening hours".[34] Shuster became an analyst on the midday and evening news on the channel as well as a fill in host. It later hired Andrea Stone, most recently of The Huffington Post, and Tony Karon, most recently of Time, to manage both U.S. and global coverage for the channel's website and other digital platforms. The two were responsible for determining the overall editorial direction for the site and were based in New York City.[35]
On July 26, 2013, the network announced that former Good Morning America host and award-winning journalist Antonio Mora would host a current events talk show called Consider This, a program which showcased "hard-hitting interviews and panel discussions on issues important to American viewers". Consider This also featured interactive segments where the audience will join the conversation via social media.[36] The first episode of the show highlighted the hunger strike and court-approved force-feeding in California's prison system. After the show's cancellation during a schedule re-do to raise ratings and lower costs Mora anchored the late news. The show was replaced by a similar program Third Rail.
Kathy Davidov and Cynthia Kane were hired as the senior executive producer and senior producer for its in-house documentary film unit. Davidov came from the National Geographic Channel, where she produced shows such as Border Wars and the Explorer special. Kane came from ITVS, where she managed over 150 projects and worked with the Sundance Channel.[37]
On April 13, 2014, the channel began showing Borderland, a documentary series on illegal immigration which follows six Americans as they retrace the fatal journey of three undocumented migrants who died attempting to cross into the United States. Borderland was the first such documentary series for the channel. A second one called The System focused on the U.S. prison system.